1. WIPO Successful Technology Licensing (STL) Training of Trainers Basic Principles of Technology Licensing March 28 to 31, 2006 Rio de Janeiro, Brazil

2. Topics Basic Principles of Technology Licensing –Ownership of the Intellectual Property –Win - Win Solution –Licensing as a Part of a Business Relations – Different Kinds of Technology Licensing –Preparation as an Essential Part of the Negotiation Process

3. Basic Principles of Technology Licensing - IP Ownership Technology licensing only occurs when one of the parties owns intangible assets, known as Intellectual Property.

4. Basic Principles of Technology Licensing - “Win-Win” Solution “WIN - WIN solution” is a leading philosophy of licensing. It is possible for developing countries too. STL is conceptualized to make available basic information about challenges and choices and to help developing the necessary negotiating leverage for successful technology licensing.

5. T echnology licensing occurs in the context of a business relationship in which other agreements are often important.These agreements are interrelated Basic Principles of Technology Licensing - “Win-Win” Solution

6. Basic Principles of Technology Licensing Different Kinds of Technology Licensing Licensing may be for: Certain IP rights only. IP rights of any kind that are necessary to reproduce, make use, market, and sell products based on a type of technology. IP rights necessary in order to create a market or product that complies with a technical standard or specification.

7. Basic Principles of Technology Licensing - Preparation for Negotiation Technology licensing involves reaching agreement on a complex set of terms. A dvance preparation is essential.

8. THANK YOU Olga Spasic IP and New Technologies Division World Intellectual Property Organization Geneva, Switzerland email: olga.spasic@wipo.int