1. EBUS 400 e-Business Copyright  2003 by the University of Phoenix. All rights reserved. The University of Phoenix ® are marks of Apollo Group, Inc. in the United States and/or other countries.

2. Some Useful Web Sites For term definition and usage http://www.marketingterms.com http://www.marketingterms.com http://www.marketingterms.com http://www.netlingo.com http://www.netlingo.com http://www.netlingo.com http://www.webopedia.com http://www.webopedia.com http://www.webopedia.com For oral presentations For oral presentations http://www.presentations.com http://www.presentations.com

3. Spelling Lessons World Wide Web, or just Web, but never web World Wide Web, or just Web, but never web Web, Web site, not web or websiteWeb, Web site, not web or website Internet, never internet Internet, never internet Business-to-Business or business-to- business, never Business-to-business or business to business (etc. for other e-terms) Business-to-Business or business-to- business, never Business-to-business or business to business (etc. for other e-terms)

4. More Spelling Lessons E-mail, e-mail, or email E-mail, e-mail, or email E-Business, or e-Business, or ebusiness, or EBusiness E-Business, or e-Business, or ebusiness, or EBusiness

5. WEEK ONE e-BUSINESS STRATEGY

6. Week One e-Business e-Business e-Business Components e-Business Components Strategy Strategy

7. URL Uniform Resource Locator Uniform Resource Locator Access-method://server- name[:port]/directory/file http://www.apollolibrary.com/srp/ubm /ebus400.asp

8. http HyperText Transfer Protocol HyperText Transfer Protocol A lightweight, stateless protocol Web browsers and Web servers use to communicate with each other

9. What is e-Business? Business-to-Consumer (B2C) Business-to-Consumer (B2C) Business-to-Business (B2B) Business-to-Business (B2B) Communication Communication Internal Operations Internal Operations

10. B2C A business is selling online to an individual consumer A business is selling online to an individual consumer

11. B2B Electronic trading where both the buyers and the sellers are organizations Electronic trading where both the buyers and the sellers are organizations

12. Communication email email Conferencing Conferencing

13. Internal Operations Information Information Transactions Transactions

14. eBusiness Components Strategy Strategy IT Infrastructure IT Infrastructure Marketing Marketing Supply Chain Supply Chain Legal, Ethical, and Regulatory Issues Legal, Ethical, and Regulatory Issues

15. Strategy SWOT SWOT StrengthsStrengths WeaknessesWeaknesses OpportunitiesOpportunities ThreatsThreats

16. IT Infrastructure Network structure Network structure Communication protocols Communication protocols Web standards Web standards Security systems Security systems

17. Marketing How do you market a Web site? How do you market a Web site?

18. Supply Chain Encompasses all activities associated with the flow and transformation of goods from raw materials to the end user

19. Supply Chain Upstream activities: Upstream activities: Material and service inputs from suppliers

20. Supply Chain Internal activities: Internal activities: Manufacturing and packaging of goods

21. Supply Chain Downstream activities: Downstream activities: Distribution and sale of products to distributors and customers

22. E-Business Legal Issues What legal issues face e-business? What legal issues face e-business?

23. e-Business Ethical Issues What ethical issues face e-business? What ethical issues face e-business?

24. e-Business Regulatory Issues What regulatory issues face What regulatory issues face e-business? e-business?

25. How can value chain analysis be used in formulating an e-business strategy?

26. Why must the legacy systems of a business be considered when developing an e-business strategy?

27. How can the organizational structure of a business be influenced by an e-business strategy?

28. e-Business Business-to-Consumer (B2C) Business-to-Consumer (B2C) Business-to-Business (B2B) Business-to-Business (B2B) Communication Communication Internal Operations Internal Operations

29. e-Business Components Strategy Strategy IT Infrastructure IT Infrastructure Marketing Marketing Supply Chain Supply Chain Legal, Ethical, and Regulatory Issues Legal, Ethical, and Regulatory Issues

30. Strategy Strengths Strengths Weaknesses Weaknesses Opportunities Opportunities Threats Threats

31. WEEK TWO e-Business IT Infrastructure and Supply Chain

32. IT Infrastructure Architecture Architecture Reliability/Availability Reliability/Availability Speed Speed Security Security Applications Applications

33. Supply Chain Logistics Logistics Production Production Distribution Distribution Disintermediation Disintermediation Reintermediation Reintermediation

34. WEEK THREE e-Business Marketing

35. Marketing 4 Ps 4 Ps Promotions Promotions Consumer Behavior Consumer Behavior Market segmentation Market segmentation e-Commerce strategies e-Commerce strategies

36. WEEK FOUR e-Business Legal, Ethical, and Regulatory Issues

37. Week Four Privacy Privacy Intellectual Property Intellectual Property Other Other Accessibility Accessibility

38. WEEK FIVE e-Business Trends

39. Week Five Greater Bandwidth Greater Bandwidth Greater Regulation Greater Regulation Convergence Convergence

40. EBUS 400 End