1. 1 Visual Aids Chapter 14

2. 2 Why are Visual Aids Important? Gain & maintain attention Gain & maintain attention Recall information Recall information Explain & clarify information Explain & clarify information Increase persuasiveness Increase persuasiveness Enhance credibility Enhance credibility Reduce nervousness Reduce nervousness

3. 3 Types of Visual Aids Objects, models, demonstrations Objects, models, demonstrations Handouts Handouts Chalkboards & white boards Chalkboards & white boards Poster boards & flip charts Poster boards & flip charts

4. 4 Types of Visual Aids (cont.) Overhead projectors Overhead projectors Slides Slides Videotapes & audiotapes Videotapes & audiotapes Computer-projected technology Computer-projected technology

5. 5 Student Video Example Rachel Rota; Demonstration; 25 sec. Click image to play video; “alt” & “enter” keys for full screen. Windows Media Player required

6. 6 Tips for Objects & Demonstrations Assure they enhance understanding Assure they enhance understanding Choose nonthreatening, legal objects Choose nonthreatening, legal objects Practice demonstration before speech Practice demonstration before speech

7. 7 Tips for Handouts Mark points of emphasis Mark points of emphasis Distribute before or after meeting Distribute before or after meeting Handouts supplement message Handouts supplement message

8. 8 Visual Aids Include: Lists Lists Charts Charts Graphs Graphs Drawings Drawings Photographs Photographs Maps Maps

9. 9 Formats for Visual Aids Font style & size Font style & size Color Color Balance Balance

10. 10 Guidelines for Using Visual Aids Prepare in advance Prepare in advance Practice in advance Practice in advance Show visual only when discussing it Show visual only when discussing it Explain each visual aid Explain each visual aid Speak to the audience, not the visual aid Speak to the audience, not the visual aid