1. What is the Role of a Corporate University?
EFMD - Executive Education Network - Sept. 15, 2000 __________________________________________________
What is the Role of a Corporate University?
Bertrand Moingeon HEC Paris Graduate Business School Associate Dean for Executive Education

2. What is the role of a Corporate University?
Corporate Training Center (80s)
Training Programs
Learning Programs Before/During/After
Actionable Knowledge
Corporate Learning Center (90s)

3. What is the role of a Corporate University?
Web-Enabled Learning Hub (00s)
Learning programs (with Distance learning)
Neutral Arena (meetings + e-forums e.g. Company + Customers + Suppliers)
Home / Communities of Practice
Applied Research (K creation)

4. Learning Organization
The Corporate University as the Hub of a Learning Organization
Learning Organization
Ability to innovate on a permanent basis, to deploy, leverage and enhance knowledge at all times
= Source of sustainable competitive advantage

5. Corporate University as Learning Hub
Challenge : Explicit and rigorous management of the Learning mix =
Technology + K Portfolio + Structure + Culture