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How to Start an eBusiness Greg Shorts CIS 126. Find and Secure a Domain Name Figure out a Domain Name that will Work –Use a register to secure and park.

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Presentation on theme: "How to Start an eBusiness Greg Shorts CIS 126. Find and Secure a Domain Name Figure out a Domain Name that will Work –Use a register to secure and park."— Presentation transcript:

1 How to Start an eBusiness Greg Shorts CIS 126

2 Find and Secure a Domain Name Figure out a Domain Name that will Work –Use a register to secure and park your name

3 Select a host See examples from godaddy.com

4 Review Legal Issues Age – Under 13 Copyright User agreements Privacy Interstate commerce Shipping Warranties Trade Secrets – View Source Others

5 Accepting Payments Paypal or Other Internet Payment –Easy Set-up –Low Cost Credit Cards –Wide Acceptance –Costly to low volume users Checks/Money Orders –Delay in fulfillment

6 Creating a sticky site Crete reasons for users to come back –E-mail lists –Chats –Discussion boards –Pools –News, content and more

7 Marketing Online Promotions Offline Promotions Search Engine Optimization

8 Search Engine Considerations Meta-Tags –Keywords –Description Title Domain Name Crawler Considerations –Flash Restrictions


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