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Published byAudrey O’Brien’ Modified over 9 years ago
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Thinking About Psychology: The Science of Mind and Behavior Charles T. Blair-Broeker Randal M. Ernst
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Observational Learning Module 17
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Albert Bandura and Observational Learning Module 17: Observational Learning
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Observational Learning Learning by observing and watching others (the model)
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Model In observational learning, the person whose behavior the subject watches and imitates
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Modeling The process of observing and imitating a specific behavior
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Albert Bandura (1925- ) American psychologist who has done major studies in observational learning Studies the consequences a model has on subjects Bobo Doll experiments
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Bobo Doll Experiments Children watched an adult model show aggressive behavior toward a bobo doll Three experimental conditions: –The model was praised. –The model was punished. –The model received no consequences for the aggressive behavior. –bobo doll experimentbobo doll experiment
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Vicarious Learning Learning by seeing the consequence of another’s behavior
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Modeling Requirements Bandura suggests four requirements for effective modeling to occur: –Attention –Retention –Ability to reproduce the behavior –Motivation
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Bobo Doll Experiment
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Bandura’s Bobo Dolls Insert “Bandura’s Bobo Doll Experiment” Video #11 from Worth’s Digital Media Archive for Psychology. Instructions for importing the video file can be found in the ‘Readme’ file on the CD-ROM.
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Observational Learning in Everyday Life Module 17: Observational Learning
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Antisocial/Prosocial Behavior Antisocial behavior - negative, destructive unhelpful behavior Prosocial behavior – positive, constructive, helpful behavior Both types of behavior can be modeled effectively.
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Observational Learning of Violence From the Media Module 17: Observational Learning
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The End
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