1. Landmark Television Broadcasts NEWS

2. Nixon’s “Checkers” Speech (1952) kRichard Nixon kVice-President candidate with Eisenhower k39-year-old Freshman Senator from California kMember of House’s Un-American Activities Committee (Communism) Aggressive Investigations kHero of right wing of Republican party kRichard Nixon kVice-President candidate with Eisenhower k39-year-old Freshman Senator from California kMember of House’s Un-American Activities Committee (Communism) Aggressive Investigations kHero of right wing of Republican party

3. Nixon’s Trouble kNixon was believed to take $18,000 from a group of California businessmen in exchange for “special favors” when he became Vice-President

4. Known as “Checkers” Speech? kAt end of speech, he said that they did get something- a dog- their six year old daughter named it Checkers and they were going to keep it.

5. Result of “Checkers” Speech kNixon was vindicated kGave Nixon unprecedented publicity kHelped win the election kPoliticians who went on television used it as a political weapon kNixon was vindicated kGave Nixon unprecedented publicity kHelped win the election kPoliticians who went on television used it as a political weapon

6. Kennedy-Nixon 1 st Debate Kennedy Nixon 1)Prepared for Debate No Preparation 2)Tanned (California) Sick (Staph infection) 3)Rested before Not Rested-Campaigning 4)Light Make-up “Lazy Shave”-ineffective 5)Suit was Dark Light suit 6)Confident Less self-assured 7)Talked to camera Talked to Kennedy (JFK contrasted with background Nixon didn’t) Kennedy Nixon 1)Prepared for Debate No Preparation 2)Tanned (California) Sick (Staph infection) 3)Rested before Not Rested-Campaigning 4)Light Make-up “Lazy Shave”-ineffective 5)Suit was Dark Light suit 6)Confident Less self-assured 7)Talked to camera Talked to Kennedy (JFK contrasted with background Nixon didn’t)

7. Nixon’s Painful Lesson Image is everything “It’s not what you say, but how you look” Image is everything “It’s not what you say, but how you look”

8. John F Kennedy Assassination (1963) k70 hours of uninterrupted, noncommercial television coverage in November 1963 1)Kennedy’s Assassination 2)Johnson’s swearing-in ceremony 3)Kennedy’s body lying in state in Washington D.C. 4)Ruby killing Oswald 5)Kennedy’s funeral k70 hours of uninterrupted, noncommercial television coverage in November 1963 1)Kennedy’s Assassination 2)Johnson’s swearing-in ceremony 3)Kennedy’s body lying in state in Washington D.C. 4)Ruby killing Oswald 5)Kennedy’s funeral

9. How did coverage effect television? kDue to the continuous coverage television replaced newspapers as the nation’s primary source of information

10. Cronkite’s Vietnam (1968) kWalter Cronkite kVeteran newsman kAnchor for CBS Evening News k“The most trusted man in America” kWalter Cronkite kVeteran newsman kAnchor for CBS Evening News k“The most trusted man in America”

11. Cronkite’s Criticism kFebruary 27, 1968 kAfter witnessing Tet Offensive, Cronkite blamed the government and military for misleading the public. kFighting an unwinnable war at the expense of “American lives and dignity” kFebruary 27, 1968 kAfter witnessing Tet Offensive, Cronkite blamed the government and military for misleading the public. kFighting an unwinnable war at the expense of “American lives and dignity”

12. Cronkite’s Advice to Johnson kDue to the military stalemate, Cronkite said the only way out is to negotiate peace. k(It will take five more years to do so) kDue to the military stalemate, Cronkite said the only way out is to negotiate peace. k(It will take five more years to do so)

13. Cronkite’s Denouncement Effect kJohnson decided not to run for re- election kCronkite and television had power to sway public opinion and/or strengthen it kJohnson said: “ If I lost Cronkite, I’ve lost middle America” kJohnson decided not to run for re- election kCronkite and television had power to sway public opinion and/or strengthen it kJohnson said: “ If I lost Cronkite, I’ve lost middle America”

14. Nixon and Watergate (1972-74) kJune 17, 1972 kA break-in at George McGovern’s Democratic National Headquarters in the Watergate Hotel in Washington, D.C. k“Burglars” connected to Nixon kTelevision and Radio dramatized testimony kNixon and his administration were seen as conniving, distrustful, profane and corrupt. kJune 17, 1972 kA break-in at George McGovern’s Democratic National Headquarters in the Watergate Hotel in Washington, D.C. k“Burglars” connected to Nixon kTelevision and Radio dramatized testimony kNixon and his administration were seen as conniving, distrustful, profane and corrupt.

15. Television’s Role in Watergate kAll three networks covered the Watergate hearings in entirety kMagnified the crimes to the public’s eye kPublicized evidence: Oval Office tapes, Presidential aides, friends were subpoenaed kCaused the Fall of Nixon kAll three networks covered the Watergate hearings in entirety kMagnified the crimes to the public’s eye kPublicized evidence: Oval Office tapes, Presidential aides, friends were subpoenaed kCaused the Fall of Nixon

16. 2000 Presidential Election kThe Candidates George W Bush (R) Al Gore (D) In the closest election in history, a winner wasn’t determined until Supreme Court ruled in Bush’s favor (5-4) on December 12, 2000. kThe Candidates George W Bush (R) Al Gore (D) In the closest election in history, a winner wasn’t determined until Supreme Court ruled in Bush’s favor (5-4) on December 12, 2000.

17. How the Media lost kBroadcast networks had engaged in a “collective drag race on the crowded highway of democracy.” (Independent CNN report) kHaste to be the first to report results had led them to faulty reporting. kFlorida was first called as a Gore state, then a Bush state, then too close to call. kU.S. Supreme Court finally decided election. kBroadcast networks had engaged in a “collective drag race on the crowded highway of democracy.” (Independent CNN report) kHaste to be the first to report results had led them to faulty reporting. kFlorida was first called as a Gore state, then a Bush state, then too close to call. kU.S. Supreme Court finally decided election.