1. Writing for the Web: A crash course in effective online writing and editing Instructor: Merry Bruns ScienceSites Communications Online Content Strategy & Web Writing Training www.sciencesitescom.com mbruns@sciencesitescom.com Copyright © 2005 M.Bruns

2. Background Why am I teaching this course? My background... Journalism, media, publishing, communications and archeology...in NYC. Active Internet user...since 1993. Web professional... producer, marketing and web editor since 1995. Currently, I'm a Content Strategist …getting content in shape to go online audience focus, editing, formatting, organizing, labeling, and much more. Web Writing and Editing trainer...since 1997, worldwide. Clients, for strategy and training...range from organizations, education, government, and a specialty in science material.

3. Our Topics 1.Create content for your customer 2.Editing print to web 3.It takes teamwork

4. Merry Bruns ScienceSites Communications www.sciencesitescom.com mbruns@sciencesitescom.com Learn how to do it! Take my "Web Writing and Editing" workshops