2. 1.Summarize achievements that strategically align with the District Improvement Plan. 2.Highlight programs and initiatives that contributed to student and staff accomplishments in 2015. 3.Create an attractive and easy-to-read marketing piece that builds brand equity. 4.Share updated information on the Community Dashboard. Objectives

3. Executive Summary Designed around strategic goals Community Dashboard Points of Pride NISD At-A-Glance Did You Know? Highlights

4. Color Scheme Font Selection Photography Illustrations Easy to Read Information Info Graphics The NISD Brand

5. Goal 1: Community Dashboard/ePortfolios Goal 2: Profile of an Educator Goal 3: Get Connected Goal 4: On the Grow Goal 5: Dollars and Sense Designed around Strategic Goals

6. Northwest ISD will design dynamic learning experiences to ensure that all students are successful learners. Goal 1 – Successful Learners Community Dashboard Academies Electronic devices AP courses

7. Northwest ISD will recruit, develop, retain and recognize an exceptional, highly motivated staff to optimize student engagement and learning. Goal 2 – Quality Staff Profile of an Educator Fit-Friendly Workplace Welcomed 215 new teachers Professional Development

8. Northwest ISD will communicate in a timely, open manner and engage parents and community members in positive partnership opportunities in our schools. Goal 3 – Communication and Community Engagement Community Engagement PIE Parent Survey Results

9. Northwest ISD will provide premier facilities and support systems that enhance a positive learning environment and foster student and community pride. Goal 4 – Learning Environment Growth Eaton High School Opening and dedication Bond website (updates) www.nisdtx.org/bond

10. Northwest ISD will invest resources to ensure that students, parents and the community receive optimal educational services. Goal 5 – Resources Education Dollar Award-winning Practices

11. Points of Pride www.nisdtx.org/pointsofpride 1 of 23 districts in Texas named to AP Honor Roll Ranked fifth in nation for Digital School District Survey Award 2015 Best Communities for Music Education (seventh consecutive year) Ninth in nation in the Best Administration category by Niche.com

12. Schools Government Officials Education Agencies Business and Community Partners NEF Board Realtors Chamber Boards Non Profit Organizations Leadership NISD Waiting Rooms In-person visits Branding Beyond NISD

13. What’s Next? Redesign of format booklet Possible video version

14. 2016 Annual Report Northwest ISD