1. Promote Your Learning Tools

2. Why are you attending? I am yet to start promoting my e-learning tools My e-learning tools have been promoted but uptake from staff is not as good as expected Staff uptake is high but how do I sustain usage (vs. trial)? LINGOS

3. The Challenges Large Global Need: staff in 60 countries wanted to learn faster, cheaper and better – Learning Dept was new and with little budget/support Staff were new to e-learning PSI-staff do not welcome tools that we push on to them So, what did we do? LINGOS

5. Embedded in appraisals and MBOs, and BSC Alignment

6. LINGOS

7. Needs Assessment LINGOS Strategic objectives Country needs based on platform needs Individual employees’ needs In order to identify: Topics Learning channel (based on learning preferences) Learning at the moment of apply in order to maximize impact (use of skills)

8. Getting People to Use your tools Remembering “What’s in it for me?” LINGOS Quick Wins (Pilots)

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10. Pilots

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12. User Friendly Multi-lingual Video Instructions Live Chat Help Desk PDF tutorials Pop-up diagnosis

13. LINGOS Integration with other tools Rating systems/ testimonials give customer a voice

14. LINGOS Supervisor Involvement

15. LINGOS Champion Training Program

16. LINGOS Promotion

17. LINGOS

18. Impact 2, 692 staff enrolled. 2,558 courses completed. 90% of PSI countries reached. 97% of skills learned were applied. Average course rating is 4/5. 80% feel that 1750 staff joined SocialCast and 94 groups created. 0ver 14,000 posts. 93% feel more connected. tools have improved job performance LINGOS

20. Our new challenges Sustain use Further integrate these tools. LINGOS

21. Communications Strategy 1. Situational Analysis Goal, Priorities and Target Audience

22. LINGOS Communications Strategy 2. Brand Positioning FEATURE  ADVANTAGE  BENEFIT Always sell the benefit 3. Objectives What do we want the target audience to do?

23. Turn to your neighbor …..and tell him/her about the one thing you learned during this session that you will put to use once you are back at work. LINGOS

24. Question and Answer

25. Questions? Mlcurie@psi.orgMlcurie@psi.org http://learning.psi.org LINGOS