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It is Europe’s largest privately owned publishing group, this group is a worldwide media empire offering over 300 magazines in 15 countries, including.

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Presentation on theme: "It is Europe’s largest privately owned publishing group, this group is a worldwide media empire offering over 300 magazines in 15 countries, including."— Presentation transcript:

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2 It is Europe’s largest privately owned publishing group, this group is a worldwide media empire offering over 300 magazines in 15 countries, including online, TV and radio Bauer media connects and engages 19 million consumers every week They have more market leading brands across a wider depth of markets than any other owner, they also have the most influential brands in the UK The group employs 6,400 people, and consists of many companies collected around two main divisions- magazines and radio Their strategy is to connect audiences with excellent content through their broad multi-touch point brand platforms In 1994 the company brought a small magazine called for him magazine which is now the core best-selling international multi-platform brand Today Bauer spans over 80 influential brand names, covering a range of interests They now have many magazines such as: Grazia Closer Angling news Motor cycle news

3 IPC has more than 60 iconic media brands, IPC creates content for multiple platforms across print, online, mobile, tablets and events. It is the UKs leading consumer magazine publisher that engages with 26m UK adults- almost two thirds of UK women and 42% of UK men, and their websites reach over 25 million users globally every month It is committed to working in partnership with consumers, advertisers, business partners and employees to deliver value, service, innovation and creativity They have three main publishing divisions; IPC connect, IPC inspire and IPC Southbank IPC connect- mass market women’s division comprises famous women’s weeklies and TV entertainment brands IPC inspire- their men’s portfolio has leisure and lifestyle brands IPC Southbank- their upmarket women’s division comprises luxury fashion brands, lifestyle brands and home interest brands

4 EMAP is a British media company that specialises in the production of business-to-business magazines, the organisation of business events and conferences It has 20 magazines in its business-to-business portfolio however it ceased publishing many magazines in its history EMAP sold its French division, Australian consumer magazine division, radio, television and consumer media businesses to Bauer However in march 2012 the company announced it would be renamed top right group and its magazines, events and data businesses would be separated into three standalone companies EMAP continues to be used for the magazine operation The database business is to be called 4C Group The events unit will be called l2i Events group


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