Download presentation
Presentation is loading. Please wait.
Published byJames Stevens Modified over 9 years ago
1
Turning Yourself into a Major Gifts Fundraiser Bill Bennett, CFRE Senior Development Officer Wellesley College 106 Central Street Wellesley, MA 02481 wbennett@wellesley.edu 781-283-3345
2
Session Objectives: Transition to Major Gifts Managing Your Major Gifts Portfolio Securing Visits with Reluctant Prospects Group Examples and Questions Resources
3
Transition to Major Gifts Short Term vs. Long Term Entire Database vs. Defined Prospect Pool Annual Gifts vs. Transformative Gifts Single / Direct Ask vs. Multiple / Blended Ask Donors vs. Partners
4
Portfolio Management Strategic Planning In Advance Prioritize Prospects Efficient Use of Database Specialized Software
5
Specialized Software
6
Securing Visits Traditional Approaches Social Media & Connections Create Feeling of Importance Non-Traditional Approaches Persistence
7
Following Visit Reason for Next Visit or Contact Be Direct. Ask How They Wish to be Contacted Determine a Time for Next Visit/Contact Immediately Put Reminder Notes in Your Calendar Create Database with Known Interests
8
#1 Most Important Rule Ensure every prospect you visit feels good about whatever they decide to do…. … even if it is NOTHING!
9
Group Examples and Questions
10
Resources Afpnet.org CASE.org Book: ASKING by Jerold Panas “It take a steely determination and persistence and unyielding resolve. All of those. But, as I have discovered, if you find a path with no obstacles, it probably doesn’t lead anywhere”. - Jerold Panas
11
Thank you!
Similar presentations
© 2025 SlidePlayer.com. Inc.
All rights reserved.