1. Video Production  EQ: How do camera angles affect the viewers’ perception?

2. 3 Stages of Video Production  Preproduction Everything you do before actual shooting begins  Scouting locations  Gathering cast & crew  Planning for equipment use  Brainstorming ideas  Writing scripts  Creating storyboards  Production  Postproduction collection of footage in which you select shots you want to include Assemble the in order Add music/sound effects/titles & visual effects

3. Process Message  What you want your audience to think/know/learn/feel after watching your video

4. Target Audience  Specific audience you want to watch your video Age, sex, race, any specific demographic group

5. Video Production Terms Camera Angles

6. Normal  Shows perspective similar to what we see looking at a scene

7. Zoom Out(ZO)  Shows a wide area, objects far away look very small

8. Zoom In(ZI)  Shows a narrow portion of the scene. Objects in the distance appearing larger relative to objects in the foreground

9. Pan  Turning camera horizontally from left to right or right to left

10. Tilt  Making camera point up or down gradually

11. Cant  Tilting camera to a 45° left or right

12. Pedestal  Elevating or lowering camera using the center column of a tripod

13. Dolly  Moving camera towards or away from object in more or less a straight line

14. Truck  Moving camera laterally left or right

15. Mid Shot(MS)  Frames upper part of a person

16. Knee Shot UP  Shows a person from approximately knees UP

17. Two Shot  2 people or objects in a shot

18. Three Shot  3 people or objects in a frame  (more than 3 called a multi shot)

19. Over-the-Shoulder (OTS)  Shows camera looking at someone over the shoulder of another person

20. Headroom  Leaving enough room between top of screen & top of head

21. Lead room  When subject is moving, keeping enough room between subject & edge of screen so it doesn’t appear as if subject is walking off the screen