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Published byDaisy Brianne Griffith Modified over 9 years ago
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Internationalization Strategies EMBA Class of 2017
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Internationalization Risks: CAGE Cultural Distance Administrative Distance Geographic Distance Economic Distance
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Entry Modes
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Ownership and Control Investment Risk Exporting Licensing Franchising Alliances and JVs Subsidiaries/Acquisitions
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Exporting Creating goods in the home country and shipping to another country Good place to start because low-cost way of seeing if products are appealin
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Licensing Granting a foreign company the right to create or sell your product in exchange for a fee Common with patented technologies Avoids costs
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Franchising Renting a firm’s brand name and business process. Common in service industries Little financial investment from the franchisor Typical U.S. franchisor has 140 domestic locations before moving overseas
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Alliances & Joint Ventures Strategic Alliance describes firms that create agreements to work together without forming a new organization. Equity Joint Venture is when two or more organizations each contribute to creation of a new entity Advantages Provides local knowledge Facilitates acceptance in local markets Clears regulatory paths
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Subsidiaries Business operation in a foreign country that a firm fully owns. Demonstrates strategic commitment, which is affirming for customers, suppliers and investors Types: Greenfield Operation is building a subsidiary from scratch. Acquisition, sometimes called a brownfield operation
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Acquisitions Acquisition: Takes place when one company purchases another company. The acquired company is (generally) smaller than the firm that purchases it Merger: Joining of two companies into one. Involves similarly sized companies Takeover: A special type of acquisition when the target firm did not solicit the acquiring firm’s bid for outright ownership.
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Acquisitions
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If shareholders don’t gain value from acquisitions, then why do firms acquire other firms? Acquisitions
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Complementary assets/resources Friendly as opposed to hostile Careful, long selection processes Maintain financial slack, Low-to-moderate debt Maintain key personnel Sustain emphasis on innovation (continued R&D) Flexibility (managerial experience with change) Acquisition Success
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