1. Presented by: Nick Lloyd Road Safety Manager (England) Demystifying public health and unlocking potential funding

2. RoSPA’s mission is to save lives and reduce injuries Demystifying public health and unlocking potential funding 1.Background 2. Understanding the Public Health Framework 3. Opportunities 4. Barriers 5. Preparing a road safety submission for a Joint Strategic Needs Assessment 6. Lessons learnt

3. RoSPA’s mission is to save lives and reduce injuries http://www.rospa.com/road-safety/

4. Understanding the Public Health Framework RoSPA’s mission is to save lives and reduce injuries Improving the ‘nations health and wellbeing and improve the health of the poorest the fastest

5. Understanding the Public Health Framework RoSPA’s mission is to save lives and reduce injuries To reduce the number of people killed or seriously injured on England’s roads. Public Health Framework has 2 overarching outcomes: To increase healthy life expectancy Reduce differences in life expectancy and healthy life expectancy between communities

6. RoSPA’s mission is to save lives and reduce injuries Health and Wellbeing Boards Commissioned services Health and Wellbeing Board Joint Strategic Needs Assessment Health and Wellbeing Strategy Commissioned services

7. RoSPA’s Mission is to Save Lives and Reduce Injuries Joint Strategic Needs Assessments Reduce differences in life expectancy and healthy life expectancy between communities JSNA is used to develop the LOCAL AREA IMPROVEMENT PLAN

8. RoSPA’s mission is to save lives and reduce injuries Opportunities Out of 40 JSNA only 19 mentioned road safety and some of these were very brief. RoSPA survey 2013/14

9. Opportunities to consider RoSPA’s mission is to save lives and reduce injuries Reducing Unintentional injuries Active Travel

10. RoSPA’s mission is to save lives and reduce injuries

11. Opportunities to consider - deprivation

12. Reducing childhood injuries RoSPA’s mission is to save lives and reduce injuries Marmot Report

13. Child Health Profile RoSPA’s mission is to save lives and reduce injuries The chart below shows how children’s health and wellbeing in Sandwell compares with the rest of England. http://www.chimat.org.uk/resource/view.aspx?RID=101746&REGION =101632

14. Overcoming financial barriers RoSPA’s mission is to save lives and reduce injuries When seeking funding its important to demonstrate: Significant cost benefit for specific groups Value for money Have measurable outcomes which can be evaluated

15. Evaluation RoSPA’s mission is to save lives and reduce injuries www.roadsafetyevaluation.com/

16. Heat analysis RoSPA’s mission is to save lives and reduce injuries http://www.euro.who.int/en/health-topics/environment-and-health/Transport-and- health/activities/guidance-and-tools/health-economic-assessment-tool-heat-for-cycling-and-walking

17. RoSPA’s Mission is to Save Lives and Reduce Injuries Writing your JSNA submission 2013 1,713 deaths 21,657 serious 160,300 slight In the guide there is a suggested 10 step process which is designed to help you through the process. Chapter 3, page 13.

18. Conclusion – Lessons learnt RoSPA’s mission is to save lives and reduce injuries A good format which we identified from submissions included: Who is at risk and why Current service in relation to need Un met needs and service gaps Another format included: Current situation Future needs and gaps in provision Identified future threats to service delivery Summary of priorities that will help deliver casualty reduction in accordance with identified best practice

19. And Remember RoSPA’s mission is to save lives and reduce injuries Cost benefit analysis is something which is engrained within the Public Health Culture. Don’t forget to include inputs and outcomes derived from initiatives. Use evidence to demonstrate the effectiveness of current activities, or if its a new activity show how the outcomes will be monitored and evaluated.

20. And Remember RoSPA’s Mission is to Save Lives and Reduce Injuries Don’t be disheartened, remember the need to be cost-effective and the focus on prevention means that new approaches to delivering public services must be considered and adopted. There are excellent examples within RSGB members where fantastic partnership working with Public Health is delivering great results.

21. Thank You Presented by: Nick Lloyd Road Safety Manager (England) t.0121 2482078 nlloyd@rospa.com