1. LMH0318 3 Gbps HD/SD SDI Reclocker with Integrated Cable Driver 1 Date Created:08/28/2015

2. LMH0318 3 Gbps HD/SD SDI Reclocker with Integrated Cable Driver  Locks to SDI rates (2.97 Gbps, 1.485 Gbps, or divided by 1.001 sub-rate), DVB-ASI (270 Mbps)  Reference free operation with Fast lock time  50-ohm and 75-ohm output drivers  Integrated 2:1 Mux, 1:2 Fanout mode  On-chip diagnostics : Eye Monitor  Single power supply: 2.5V  Low power mode : Signal detect  SMBus, SPI configuration  QFN 24, 4mm x 4mm Pin compatible with LMH1218  -40°C to +85°C temperature range  Supports ST 424, 344, 292 and 259, AES10 (MADI), DVB-ASI  No external reference crystal required  Eliminates need for external cable driver  Reduces BOM  On-chip diagnostics accelerates system bring- up and production testing  Easy Upgrade path to UHD Features Benefits Applications Digital video routers and switches Digital video processing and editing Distribution amplifiers 3G/HD/SD-SDI video cameras DVB-ASI equipments Functional Block Diagram

3. LMH0318 3 Gbps HD/SD SDI Reclocker with Integrated Cable Driver Features Pricing & Availability Discovery Questions Supported Data Rates: Locks to SDI rates (2.97 Gbps, 1.485 Gbps, or divided by 1.001 sub-rate), DVB-ASI (270 Mbps) Reference free operation with Fast lock time Output drivers :50-ohm and 75-ohm Integration: Output Drivers, 2:1 Mux, 1:2 Fan-out On-chip diagnostics : Eye Monitor Single power supply: 2.5V Access Controls: SMBus, SPI configuration Package: QFN 24, 4mm x 4mm, Pin compatible with LMH1218, Easy Upgrade path to 12G

4. LMH0318 3 Gbps HD/SD SDI Reclocker with Integrated Cable Driver Features Pricing & Availability Discovery Questions What is your application? LMH0318 is highly integrated reclocker with cable driver which supports the following video applications Digital video routers and switches, encoders, decoders Distribution amplifiers Broadcast & Medical imaging cameras LED Wall What are the signaling (data-rate) requirements? LMH0318 can support SDI rates (2.97 Gbps, 1.485 Gbps, or divided by 1.001 sub-rate), DVB-ASI (270 Mbps) What problems are you trying to solve? Reference free operation of LMH0318 recovers the clean clock and data and reduces the jitter on the output. Integrated 2:1 mux and 1:2 fan-out enables the option of switching between the I/P & O/Ps. Dual o/p driver enables to drive signal over coax or FR- 4 PCB P2P compatibility to LMH1218 allows easy future upgrade to 12G UHD

5. LMH0318 3 Gbps HD/SD SDI Reclocker with Integrated Cable Driver Features Pricing Availability Resources Product Info: LMH0318 Pricing 1Ku: See TI.com for current pricing Availability: –Silicon: –Samples September 2015 –Full production September 2015 –Evaluation Boards: LMH1218EVM NowEvaluation BoardsLMH1218EVM –Datasheet: September 2015 Additional resources: Support: (E2E) High Speed Interface ForumHigh Speed Interface Forum Information for SDI Products: ti.com/sdi Industry standards: SMPTE, European Broadcast UnionSMPTEEuropean Broadcast Union Discovery Questions

6. LMH0318 3 Gbps HD/SD SDI Reclocker with Integrated Cable Driver Why were these parts developed? –To provide integration of reclocker with cable driver, 2:1 Mux & 1:2 Fan-out supporting SDI data rates up to 2.97Gbps reducing BOM cost –To enable multiple media support such as Coax & FR-4 PCB –To allow easy upgrade path to 12G UHD systems with it's footprint compatibility with LMH1218 What differentiates this part? –Supports all the SDI data-rates up to 2.97 Gbps –Has Integrated drivers that can drive signal either over Coax cable or FR-4 PCB –Reference free operation with integrated 2:1 Mux and 1:2 Fan-out reduces BOM cost –Integrated Eye Monitor enables on chip diagnostic with quick system bring up –Provides easy upgrade path to 12G UHD with footprint compatibility to LMH1218

7. EXISTING NEW ROADMAP Equalizers Cable Drivers SerializersDeserializers Video Timing Reclockers 3G HD SD LMH0344 120m @ 3G LMH0376 Eye Monitor 4:1 input Mux LMH0366 Eye Monitor LMH0356 4:1 input Mux LMH0307 Dual Output Cable Detect LMH0303 Cable Detect LMH0340 FPGA-Attach Integrated Driver LMH0341 FPGA-Attach Loop Through LMH1982 Video Clk Gen LMH1981 Sync Separator Special Functions LMH0384 140m @ 3G LMH0394 200m @ 3G LMH0395 Dual O/P 200m @ 3G LMH0346LMH0302 LMH1983 Audio + Video Clk Gen LMH0387 Config. I/O RL+ EQ + CD LMH1218 Cable Driver with Reclocker 12G 6G 3G HD SD SDI SMPTE Portfolio LMH0318 Reclocker with Cable Driver

8. Competitive Landscape StrengthConcernWeakness Competition Part Number SemtechMACOMTI GS2965M31285LMH0318 FunctionalityReclocker only Reclocker with cable driver Reclocker with Cable Driver Data Rate (Mbps)270-2970 Supported ProtocolsSDI & DVB-ASI SDI,DVB-ASI Output Media SupportFR-4 PCBCoaxCoax, FR-4 Lock TimeNeeds external crystalReference lessReference less & Fast Integrated Eye MonitorNo Yes Easy Upgrade to 12GNONo Yes, Footprint compatible with LMH1218 Package Form Factor (mm)QFN 32, 5 X 5QFN 32, 4mm X 4mmQFN 24, 4 X4

9. Who to Sell To… Application Area #1 (Broadcast Video) Application Area #2 (LED wall, Medical Imaging) Application Area #3 (Security Surveillance, Test&Measure) Example End Equipments Digital Video Routers and Switches Broadcast Cameras Distribution Amplifiers Video Encoders & Decoders LED display walls LFD display walls Medical imaging cameras Security cameras Video patterns generators Video analysers Key Market Differentiators Highly integrated Supports all SDI data rates up to 2.97Gbps Integrated Eye Monitor Multiple Media Support Footprint compatible to 12G devices Highly integrated Supports all SDI data rates up to 2.97Gbps Integrated Eye Monitor Multiple Media Support Footprint compatible to 12G devices Highly integrated Supports all SDI data rates up to 2.97Gbps Integrated Eye Monitor Multiple Media Support Footprint compatible to 12G devices

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