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2. 2 Fair Trade Fortnight 6 th – 19th March ‘Make FairTrade Your Habit’

3. 3 Trade  What is meant by the term trade?  In pairs produce a definition for Fair Trade

4. 4 Fair Trade.. .. is about working together with producers, in developing countries, to make sure they get a fair price for the goods they produce.

5. 5 Public Awareness  Do you think the number of people that are aware of fair trade is increasing?

6. 6 Public Awareness  Do you think the number of people that are aware of fair trade is increasing?  Following table shows that awareness has increased significantly between 1999 and 2004

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8. 8 Fair Trade Products  What Fair Trade products can you buy?  Where can you buy Fair Trade Products?

9. 9 Check out the taste!

10. 10 Product Categories 1  Coffee  Tea including speciality teas rooibos and green tea  Cocoa  Sugar  Bananas  Fresh fruit – apples, pears, grapes, oranges, plums, lemons, satsumas, avocadoes, pineapples and mangoes  Juices

11. 11 Product Categories 2  Cakes and biscuits  Honey  Cereal bars  Jams and marmalade  Chutney and sauces  Nuts and nut oil  Wine  Roses  Footballs

12. 12  How do you know if a product is a Fair Trade product?

13. 13 The FAIRTRADE Mark The ONLY independent guarantee of a fair deal for farmers and workers in the developing world

14. 14 The Fair Trade Logo – what does it show?  A parrot  A winding road and a setting sun  Packman  A whale  A person with their arm raised in the air

15. 15 Banana Activity

16. 16 Bananas A banana costs 10p. How much do you think you should get?

17. 17 Allocation of Money Growers Packing Company Shipping Company Importers/wholesalers Retailers Total

18. 18 Actual Allocation of Money Growers1p Packing Company1 ½ p Shipping Company1 ½ p Importers/wholesalers2p Retailers4p Total10p

19. 19 Five Fairtrade guarantees  Fair and stable price to farmers for their products  Extra income for farmers and plantation workers to improve their lives  Greater respect for the environment  A closer link between consumers and producers  A stronger position for small farmers in world markets

20. 20 Price In 2001 the world price for arabica coffee fell to just 45 US cents per lb. By contrast the Fairtrade price was 126 cents per lb.

21. 21 An Extra premium Kasinthula Cane Growers Association, Malawi Fairtrade sales in 2003 generated £40,000 in social premium for community development

22. 22 Why buy Fairtrade?  5 million people – farmers and workers and their families  from 422 producer organisations  across 49 countries are benefiting from Fairtrade today The Guardian, February 26 2003 article by John Vidal, ‘It is today one of Britain’s most active grassroots social movements.’