1. Indicator 3.01 Generate product ideas to contribute to ongoing business success.

2. Vocabulary Attribute listing Lateral thinking Analogies Associations Brainstorming Synectics Sketching and doodling forced questioning Morphological analysis

3. Explain the role of criticism in idea creation

4. Types of brainstorming techniques

5. Distinguish among free association techniques, forced relations techniques, and analytical techniques used to generate business/product ideas.

6. Sources of business/product ideas

7. Importance of evaluating a business owner’s strengths when generating business/product ideas

8. Pitfalls to idea identification

9. Importance of generating business/product ideas

10. Methods/techniques used to identify business/product ideas

11. Purposes of idea-generating methods/techniques

12. Advantages/disadvantages of idea- generating methods/techniques

13. Role of a facilitator in generating product/business ideas

14. Questions to ask to facilitate idea generation

15. Implement methods/techniques to generate product/business ideas