1. Rotary District 6780

2. RY 2010-11 Goals To grow Rotary membership by 2.5% within District 6780 To charter two new Rotary Clubs

3. Rotary District 6780

4. Membership Recruitment Membership Committee – Develop and implement a comprehensive plan for recruitment and retention of members Membership Development – Recruitment of new members – Retention of new members – Organization of new clubs RI Web Site – Information for prospective and new members – Resources for membership development, recruitment and retention

5. Membership Recruitment Composition of club membership composed of active members each of whom shall be an adult person of good character and good business, professional and/or community reputation engaged as a proprietor, partner, corporate officer, or manager of any worthy and recognized business or profession holding any important position in any worthy and recognized business or profession or any branch or agency thereof and have executive capacity with discretionary authority having retired from any position described above being a community leader who has demonstrated through personal involvement in community affairs a commitment to service and the Object of Rotary having the status of Rotary Foundation alumnus

6. New Member Recruitment Important Reminders Before you submit your proposal, have you: Given copies of Rotary Basics, This is Rotary, and What’s Rotary? To the prospective member. Provided the prospective member with information about membership benefits and responsibilities. Encourage the prospective member to tour the RI Web site, www.rotary.org. www.rotary.org Presented your club’s projects and programs to the prospective member. Completed and signed Part A of the Membership Proposal Form?

7. Proposing A New Member Once a prospective member demonstrates an interest in membership: – Complete Part A of the Membership Proposal Form, and return the form to your club secretary for submission to the club’s board of directors. Remember: Do not inform the prospective member of the proposal until after the board approves it. – Wait for the club secretary to notify you of the board’s decision, which should come within 30 days of the submission.

8. Proposing A New Member After your club board approves the candidate: – Arrange an information session for the proposed member, or have the club arrange one. – Ask the proposed member to complete and sign Part B of the proposal form. Return the form to the club secretary. – Publish the proposed member’s name and classification to the club. The Recommended Rotary Club Bylaws allow seven days for club members to consider and file objections, if any. – If no objections are received, the proposed member pays the admission fee and becomes a Rotarian. – The club secretary or president immediately reports the new member to Rotary International via Member Access at www.rotary.org.

9. ENGAGE WITH YOUR COMMUNITY Wear your Rotary pin to initiate conversations about your involvement with Rotary Share stories of exciting club projects with colleagues, friends, and acquaintances Distribute Rotary Basics (595-EN), This Is Rotary (001- EN), and What’s Rotary? (419-EN) Invite friends, co-workers, and colleagues to join you at your weekly Rotary meeting

10. ENGAGE WITH YOUR COMMUNITY Offer an information brochure that outlines the club’s history and highlights recent service projects and social events Ask potential members to become involved with a club activity or service project Encourage prospective members to tour the RI Web site, view membership videos, and complete a Prospective Member Form

11. Rotary Classifications Lawyer, Coal Miner, Mining Engineer and Merchant Taylor Diverse occupations: Rotary’s most distinctive feature – the classification principle Today it remains the cornerstone of Rotary Board of Directors lends a classification based on your occupation, or primary source of income

12. Rotary Classifications By limiting active membership by classifications, each club becomes a cross- section of the businesses and professional life of the community It also ensures that no one profession becomes the dominant force within the club

13. Rotary Classifications System ensures representatives of many fields are brought together Provides opportunity for Rotarians to broaden their knowledge of the contemporary workplace Enables Rotarians to recognize the worthiness of all useful occupations

14. Rotary Classifications Enables Rotarians to share information about their vocation Give a brief (3 minute) talk at a club meeting Outlines for such a talk are available online

15. Rotary Classification Principle Provisions are set forth in article 8 of the Standard Rotary Club Constitution No more than 5 members of the same classification, unless the club has more than 50 members If over 50 members, a club can permit only 10% of its active membership to have the same classification

16. Rotary Classification Principle Classifications shall be made in accordance with the member’s business, profession, or type community service Classifications shall NOT be made in accordance with the member’s title, rank or position within their organization Clubs may broaden the interpretation of classifications to meet modern business, professional and community service environment

17. Classification Survey Logical basis for club growth Use survey to develop and strengthen club membership Membership assessment resources available at www.rotary.org

18. Rotary District 6780

19. DEVELOP A STRATEGIC PLAN FOR THE MEMBERSHIP COMMITTEE

20. ACHIEVE CLUB MEMBERSHIP GOALS RETAIN MEMBERS DEVELOP MEMBERS THE MEMBERSHIP COMMITTEE DUTIES

21. RETENTION

22. ORIENTATION INITIAL ORIENTATION BEFORE INDUCTION o BENEFITS OF MEMBERSHIP o RESPONSITILITIES OF MEMBERSHIP o OPPORTUNITIES FOR SERVICE

23. PERIODIC ORIENTATION AN ONGOING EDUCATION OF THE NEW ROTARIAN INVOVLE NEW AND CURRENT ROTARIANS IN THE PRESENTATION

24. EDUCATION MOST MEMBERS LEAVE OUR CLUBS BECAUSE THE WERE NEVER REALLY ROTARIANS IN THE FIRST PLACE IF YOU CAN ENCOURAGE THE NEW MEMBER TO GET INVOLVED, THE EDUCATION BEGINS

25. FIRST SIX MONTHS ATTEND NEW MEMBER ORIENTATION MEETINGS READ TWO OR MORE OF THE FOLLOWING BOOKLETS o GETTING STARTED IN ROTARY o THE ABC’S OF ROTARY o THE ROTARY FOUNDATION FACT BOOK o HISTORICAL REVIEW OF ROTARY

26. FIRST SIX MONTHS DISPLAY THE OBJECT OF ROTARY OR THE 4-WAY TEST AT YOUR PLACE OF BUSINESS ATTEND ONE OR MORE OF THE FOLLOWING CLUB FUNCTIONS o FELLOWSHIP ACTIVITY o BOARD MEETING o COMMITTEE MEETING o PROJECT ACTIVITY

27. FIRST SIX MONTHS COMPLETE ONE OR MORE OF THE FOLLOWING TASKS o SERVE AS A GREETER AT A CLUB MEETING o GIVE A CLASSIFICATION TALK AT A YOUR CLUB o PARTICIPATE IN A CLUB SERVICE PROJECT o MAKE-UP A MEETING AT ANOTHER CLUB

28. CALCULATE YOUR RETENTION RATE DETERMINE YOUR CLUB’S RETENTION RATE o HELPS ESTABLISH YOUR CLUB’S RETENTION STRENGTHS AND WEAKNESSES o ESTABLISHES HOW LONG THE ROTARIAN WAS IN YOUR CLUB AT RESIGNATION

29. MEMBER ACTIVITY METRIC WILL BE DISCUSSED LATER TODAY ESTABLISHES HOW ACTIVE EACH MEMBER IS IN SEVERAL AREAS CAN PROVIDE AN ACTION PLAN FOR YOUR RETENTION/DEVELOPMENT PLAN

30. ROTARY CLUB BASICS FOR RETENTION PLEASANT MEETING PLACE GOOD PROGRAMS GOOD FOOD OPEN, FRIENDLY, CARING EXCITED MEMBERS

31. ADDITIONAL EDUCATION OPPORTUNITIES REGULAR CLUB ASSEMBLIES TO DISCUSS CLUB ACTIVITIES ANNUAL GOALS, PLANS AND STRATEGIES IMPORTANCE OF NEW MEMBERS AND RECRUITMENT STRATEGIES SEVERAL CLUB PROGRAMS A YEAR FOCUSED ON ROTARY, ITS HISTORY, OBJECT, SCOPE AND ACTIVITIES

32. SUMMARY USE ROTARY RESOURCES INVOLVE YOUR MEMBERSHIP IN RETENTION USE ROTARY DISTRICT 6780 MEMBERSHIP COMMITTEE MEMBERS MEASURE YOUR CLUB RETENTION RATE MEASURE YOUR CLUB MEMBER ACTIVITY MATRIX HAVE ALL YOUR CLUB MEMBERS INVOLVED

33. Rotary District 6780

34. Questions Who thinks there are no more potentially good Rotarians in our District? Who feels our District has “no room” for additional clubs?

35. Questions How many of you belong to clubs whose membership has been “flat” or decreasing for the past 5 years? How many of you belong to clubs whose membership has grown by ten or more in the past 5 years?

36. Questions Can you think of 5 good, former Rotarians who had to drop from your club because their schedules conflicted with your club’s meeting time? Can you think of 5 potentially good Rotarians in your community? Can you think of 2 sons or daughters of Rotarians who would be good Rotarians?

37. Today, in District 6780 There are: E-clubs~0 Evening clubs~2 Breakfast clubs~13 Lunch clubs~50 So, where is there “room” for new clubs?

38. Hopefully, You Have Agreed All the good Rotarians in our District are not yet members of a club. You have a good start identifying the charter members of a new club. There is “room” for an e-club, breakfast, or evening club near you.

39. There is a Reward for Those Who Start a New Club Your biggest contribution to Rotary The most important project Last beyond your Rotary “career” Charter member, perhaps even a charter President or officer Opportunity for change

40. The How to Form a New Club Is easy: Patty and I will work with you RI publication, Organizing New Clubs, is a great recipe

41. Final Question Who is ready to try to get your club to sponsor a new Rotary club?

42. Rotary District 6780

43. Where We Were 5 Years Ago 65 Clubs 3573 Members 3 “Super” Clubs with 150+ Members 34% of Rotarians in 7 Clubs 2/3 of the Rotarians in Clubs under 100 Members

44. Where We Are 65 Clubs 3451 Members 2 “Super” Clubs with 150+ Members 34% of Rotarians in 7 Clubs 2/3 of the Rotarians in Clubs under 100 Members

45. Positive Changes 2 New Clubs – Oak Ridge Sunset +37 – Smith County +20 Chattanooga is +60 over 5 Years Hartsville has 58% Growth with 14 New Members 15 Clubs have 10% Growth or Better

46. Negative Changes Lost 2 Clubs – Athens – Shelbyville merged with Shelbyville Breakfast Loss of 122 Members over 5 Years – Average of 24 members per year 24 Clubs have lost 10% or more of their members Jefferson City is down 44% (-16)

47. Rotary Year 2009-2010 Stats -47 Members from July 1, 2009 to June 30, 2010 Biggest Loser: Oak Ridge -15 Chattanooga is +8 Mount Juliet Noon is -32% (-13) Rogersville is +25% (+4) Smith County is a New Club (20 Members)

48. Active Member Metric Designed to help Club leadership identify which members are or are not actively supporting the Club with service, participation in projects, attending meetings, and giving to The Rotary Foundation. Engage those members not participating Spread the burden of carrying the Club (80/20)

49. Active Member Metric Pilot Project with 17 Clubs participating in the initial pilot RY2010-2011 50% Clubs participating RY2011-2012 100% Club use in RY2012-2013 Report Metric Monthly to District Membership Committee Committee will support Clubs with implementation

51. Active Member Metric Results 28 Members in the Rotary Club of Wildwest – Smaller Club so most all members are involved in Club Service through leadership roles – 7 Members with Perfect Attendance – 4 Service Projects Community Service – Park Ramp International Service – Water Well Vocational Service – Dictionaries & Career Day Strong Supporter of The Rotary Foundation – 25 Foundation Sustaining Members – 4 Paul Harris Society Members

52. Active Member Metric Results 2 At-Risk Members – Mia Hamm (could be a new member…..) Low Attendance No Club Service No Foundation Support – Nancy Pelosi – 1 point for a program Need to get Nancy involved before the Club loses her due to lack of involvement AG Robert “Bob” Davis might be over committed Target Tom Jones & Barry Nelson for Club Service Does not appear to be a Gates Challenge End Polio Now project ongoing

53. What Can We Do? Attend a District Membership Seminar – August 7Chattanooga – August 14Knoxville – August 21Tullahoma – September 11Cookeville Have a program on Membership in August Perform a Classification Review

54. What Else Can We Do? Assign a Membership Committee Chair Presidents – Report to District Membership Committee the Club Membership Chair Secretaries – Report Monthly Attendance to attendance6780@yahoo.com attendance6780@yahoo.com Invite prospective members Sponsor a new Rotary Club – Different meeting times make Rotary accessible to other business & community leaders. – New Rotary Clubs create varying service projects allowing Rotary to impact more people.

55. Reach for Rotary