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Published byMeryl Gilbert Modified over 9 years ago
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Rowperfect UK Sports brand driving sales through social media
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Which is more important Facebook Or Your Wordpress Website?
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Rules for Building Web Traffic 1. Find your readers 2. Draw them to the site 3. Refer to 1
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A niche sports brand Website Home Page Facebook Page
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We Made 3 Changes 1.Increase posting frequency 2.Make website the destination 3.Re-purpose content
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The Results
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How we did it 1.Automatic Posting 2.Simpler Like Us Button 3.Facebook Popup 4.Horizontal Sharing Toolbar 5.1Click Social Picture Sharing 6.Floating Sharebar 7.Mobile Plugin
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Automatic Posting – NextScripts SNAP Features Randomised posting times Limit speed and frequency to each network Include/exclude categories Choose start dates Choose page types
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Facebook - front end
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Next Scripts – front end
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NextScripts – back end
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Facebook Social Plugin Widgets
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Facebook Page Promoter Lightbox
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Floating Social Bar & Digg Digg
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Final Results Likes rose 400 – 550 in 2 weeks 1 year later FB Likes <2,500
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Connect with me @rebeccacaroe rebecca@creativeagencysecrets.com Linked In
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