1. 0 Multifunctional Sofas and Sofabeds Innovation Randers A/S Beijing Innovation Furniture Co. Ltd Innovation Living Inc.

2. 1 Agenda 2_ Who we are 3_ History Line 4_ Your Touch Points in our organisation 5_ Style Groups 6_ How we work 7_ Strong Platforms 8_ Design, Function & Quality 9_ Partnerships through profitable concepts 10_ Marketing & Communication 11_ Sales & Service 12_ Innovation

3. Innovation is a Danish furniture company built on top of the proud Danish tradition of multifunctional sofa bed concepts. Since 1971 we have dedicated ourselves to innovative, future-proof and durable designs combined with the newest technology. We combine decades of experience in the furniture business and today we are represented as an internationally renowned sofa bed specialist. We believe that form and function must go hand in hand to create innovative durable designs for everyday use. We do our utmost to spot new design trends and end-user needs as this knowledge is crucial in our on-going efforts to develop profitable concepts for our partners. Who we are 2

4. History Line 3 Launched the first collection of multifunctional sofa beds 1971 1989 The company is founded by Flemming Højfeldt 1992 Innovation USA established Beijing Innovation Furniture Co. (Established as a Joint Venture) 1999 2001 Innovation established own factory in China 2002 Started -up the garneting production in Denmark 2005 Bonded foam production started in Denmark Second production in China 2009 Metal frame factory in China

5. Your Touch Points in our 4 Betina Lindberg Lauritsen International sales Per Weiss Chief Designer Bjørn Svenstrup Area Sales Ann Sofie Klein Marketing Coordinator Peter Langkilde Area Sales Manager Christian Tillema International Sales Morten Lind CEO International Ricky Rasmussen Customer Service Management John Maul CFO International Inge Lise Warberg Production Manager Emil Højfeldt Product Develop- ment Manager Ricky Rasmussen Logistic Manager Sales Marketing & IT organisation Customer Service Linda Schwartz Customer Service Line Højgaard Debitor Finance Sebastian Højvang It-Manager

6. We are positioning ourselves through style groups, which divides our sofa beds in two collections One Room Living (ORL) and Istyle. ORL is associated between urban, street and youth culture. Istyle introduces a touch of elegance and simple shape inspired by the Scandinavian design tradition. Furthermore, this challenges ourselves in terms of keeping the finger on the pulse to ensure a consistent product development and diversity. Style Groups 5

7. In 1989 we began our adventure with the ORL collection. An informal and playful collection with endless possibilities to reflect needs and personality. The FUTON part of ORL is especially unique for its: Function_ Convertible and many also have head-elevation Comfort_ Hand-made mattresses in DK in spring/cotton Quality_ We offer life-time warranty on moveable parts Flexibility_ Change single parts (i.e. covers) to change design One Room Living _2005 5

8. 2014_ 5 One Room Living In 1989 we began our adventure with the ORL collection. An informal and playful collection with endless possibilities to reflect needs and personality. The FUTON part of ORL is especially unique for its: Function_ Convertible and many also have head-elevation Comfort_ Hand-made mattresses in DK in spring/cotton Quality_ We offer life-time warranty on moveable parts Flexibility_ Change single parts (i.e. covers) to change design

9. In 2004 we introduced a new collection with a more elegant approach. The Istyle collection brought a stylish and formal silhouette into the profile of Innovation. These Sofa beds are always equipped with a quality mattress with pocket springs, which provides comfort both day and night. The Istyle products is often also just used as minimalistic and functional sofas for a modern segment living in small spaces. Istyle 5

10. How we work 6 Partnerships through profitable concepts Marketing & Communicatio n Sales & Service Innovation Strong Platform Design, Function & Quality

11. 7 Strong Platform We are a solid, familie-owned business with great values and experience in designing and producing multifunctional sofa beds. Our global presence and the fact that we have our own production facilities in both Denmark and China make us capable of producing large volumes at competitive prices as well as tailoring to individual customers preferences with a short lead time. Partnership s through profitable concepts Marketing & Communicatio n Sales & Service Innovation Strong Platform Design, Function & Quality

12. 8 Our skilled team of designers and product specialists develop products that lasts - both in terms of design and not least as consequence of our high quality standards. Our high quality standards also means that we do not have any worries when we for instance offer life-time warranty on the clic-clac mechanism on all models in our One Room Living range. Design, Function Good aesthetic design must go hand in hand with great functionality and good comfort. The Danish designer, Per Weiss, is head of the design department. He has been part of the company since 1989 and is the driving force behind the constant creative development of the collections. Partnership s through profitable concepts Marketing & Communicatio n Sales & Service Innovation Strong Platform Design, Function & Quality & Quality

13. 9 Partnerships We take an holistic approach. We regularly analyze consumer behavior and trends to make sure our products can fulfill the current needs and trends. By combining our knowledge and flexible business model with our individual partners value proposition we develop strong and differentiated sofa bed concepts. We value our partners and strive to ensure a profitable cooperation for both parts on a long term perspective. through profitable Partnership s through profitable concepts Marketing & Communicatio n Sales & Service Innovation Strong Platform Design, Function & Quality concepts

14. Marketing 10 To support our partners we offer a wide range of marketing materials (samples, catalogues, high-resolution pictures, demo-videos and much more) to our partners. As this is an integrated part of our processes we are capable of producing these materials at low costs compared to the return- on-investment of efficient communication of the products Unique Selling Points. Partnership s through profitable concepts Marketing & Communicatio n Sales & Service Innovation Strong Platform Design, Function & Quality & Communication

15. Sales & Service 11 Our team of highly passionate sales & service people motivate and educate sales staff to make them capable of giving the end-user the best advice according to their needs. Further, they help making sure that the we show the right products and that they are always presented properly to ensure the highest sales. Our experienced Customer Service is also ready to handle claims in a professional way as well as they are willing to take orders in the way you prefer. Partnership s through profitable concepts Marketing & Communicatio n Sales & Service Innovation Strong Platform Design, Function & Quality

16. Innovation 12 “It is not just a name - it is what we do”. We constantly challenge the existing as well as we want to be the first to bring new commercial trends to our partners. We always keep our minds open to new ideas and inputs as this is crucial to keep moving forwards. Partnership s through profitable concepts Marketing & Communicatio n Sales & Service Innovation Strong Platform Design, Function & Quality