1. WTO OMC SYMPOSION “Why Trade Facilitation is Important” Hanne Melin Legislative Counsel Europe An eBay Perspective on Today’s Trade and Opportunities

2. eBay Inc. What is “world trade” today? 2

3. eBay Inc. SNAPSHOT OF THE NEW TRADE 3 inclusiveness local visibility global find & be found trust technology tools digital software as service platforms search applications mobile ‘anywhere, anytime’ intermediaries

4. eBay Inc. Using technology to “shrink” the world... 4 Distance matters less onlineDistance is “dying” faster online

5. eBay Inc.... making global markets reachable... 5 A remarkable high share of online sellers engage in export

6. eBay Inc.... and making exporting a reality... 6 Contrasting online and offline behaviour

7. eBay Inc.... for both small and large firms... 7 Exporting online is as easy for small sellers as for large sellers

8. eBay Inc. Moving in the direction of open, technology-enabled trade benefits the world economy 8 OPPORTUNITIES IDENTIFIED

9. eBay Inc. Capturing market shares faster... 9 Combined market shares of new entrants:

10. eBay Inc.... and growing successfully over time 10 Reaching market shares close to established firms within a few years:

11. eBay Inc. Welfare gains from trade liberalisation 11 Welfare gains moving from a “closed” to an “open economy”:

12. eBay Inc. Welfare gains from trading at lower online costs 12 Welfare losses if offline trade costs are applied to eBay transactions:

13. eBay Inc. 13 Economic growth Development Global integration CONCLUSION We call the new world trade Commerce 3.0 Benefits accrue also to small firms and consumers Correlation between low GDP and significant welfare gains from opening up the economy to online trade Using technology to connect markets, businesses and individuals