1. GDSN Major Release Global Webinar
Sylvia Rubio Alegren

2. Presenting ICA Sweden
ICA Sweden is the leading grocery retailer in Sweden
Over 1,300 stores and a market share of around 36%
ICA Sweden operates in cooperation with independent retailers that own and operate their own stores
The entrepreneurial business structure enables concepts and offers to be tailored to local demand
ICA Sweden offer coordinated purchasing, transportation and logistics, marketing communications and retail development
ICA Sweden also source and sell non food items, and run a wholesale operation
Annual sales approximately: € 7651 million (SEK 71,026 million)
Avg. number of employees: 8,213 

3. ICA GDS Story
Early adopters, dedicated since 1977, forced by need for cost efficient solutions
Large country, sparsely populated
Long distances between stores
Highly automated warehouses
Corporate audit and responsibility work
Purchase goods all over the world
Performed first successful GDSN test in Scandinavia
A collaborative approach across the industry, has been key to our successful GS1 implementation in Sweden
The basis for efficiency is data quality and harmonized standards

4. Solution Overview – Validoo - powered by GS1 Sweden
Master Data
Hub
Validoo MediaStore
Validoo DataEntry
Validoo Item
Physically Quality assured Item Information and
Product Images
Automated validations of electronic Trade Item Information
Own Brands/ Private label assortment
Validoo Q-lab
Physical product sample validation against Electronic Trade Item Information

5. Major Release Activities - In the past
Requirements since 2008 (Preliminary Trade Item)
Need for faster implementation of future business and regulatory needs
Monitored by active participation in GDSN User Group since 2012
IT Strategy decision to change current ERP for standard systems
Included a new dedicated Master Data hub with workflow support and GDSN framework
Design to be based on Major Release
Swedish Community (GS1 Sweden/Validoo) kick off meeting about Major Release Q2 2014

6. Major Release Activities - Currently
Project to change our ERP systems since Q4 2013
Understanding the GDSN support in the standard system for Master Data Management
Design based on Major Release since Q3 2014
(ICA and GS1 Sweden)
Swedish Community activities includes harmonization with global standards
Support project since Q3 2015
Business challenges for the overall Validoo solution as well as ICA internal business processes a result of the Major change

7. Major Release Activities - Challenges
Understanding the Standard System
What’s the standard functionality and how can it support our requirements/Major Release?
How to merge the GS1 raw trade item information with the ICA specific added on information
Understanding Major Release
Identifying the essential must have
Harmonization with global standard
Understanding Cross functional needs
Adapting to Online needs
Consumer focused information
Regulatory needs