1. Propaganda in World War One

2. What is Propaganda? Propaganda is a message with an agenda. It attempts to spread a point of view'. Propaganda is a message with an agenda. It attempts to spread a point of view'. The most common use is political The most common use is political Why we need to fight Why we need to fight

3. Why do we use Propaganda? Each of the nations used propaganda posters in WWI Each of the nations used propaganda posters in WWI They used posters to: They used posters to: justify the war justify the war To recruit men To recruit men To raise money To raise money To urge conservation To urge conservation

4. Why Posters? No Television No Television Some had to a radios Some had to a radios Posters were the most effective means of getting a message across Posters were the most effective means of getting a message across

5. Government Support Quite often propaganda is connected with negative emotions

6. Propaganda uses many tricks to get their message across Name Calling: hanging a bad label on an idea, leader or country Name Calling: hanging a bad label on an idea, leader or country

7. Band Wagon - Persuade the audience to follow the crowd.

9. Testimonial Associate a respected person with the cause Associate a respected person with the cause

10. Plain Folks Appeal to the average person

11. Anger Evoke emotions of anger to stir the cause Evoke emotions of anger to stir the cause

12. Evil! Portray the enemy as the worst kind of evil

14. Guilt The emotion of guilt is a powerful motivator The emotion of guilt is a powerful motivator

15. Pride Appeal to the pride of men

16. Fear Frighten people into supporting the cause Frighten people into supporting the cause

17. Religion Use religious affiliations to justify a cause

18. Action and Glory Young men are especially susceptible to calls for courage and glory

20. Humour Humour

21. Psychological Propaganda

22. Propaganda was used to get support for many things

23. Appeals for conservation

24. And food

25. Appeals to watch what you say

26. Appeals to children

27. Children sold victory stamps

28. Appeals to the elderly

29. Appeals to plant victory gardens

30. Appeals for worker productivity

31. Appeals for special skills

32. Appeals to women

34. Appeals for money

35. Appeals for soldiers