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Social Media in Education Joanne Jacobs, Adjunct, AIC Interaction Design & Tech Strategy Consultant Image source:

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1 Social Media in Education Joanne Jacobs, Adjunct, AIC Interaction Design & Tech Strategy Consultant Image source: http://www.flickr.com/photos/familymwr/5548057626 http://www.flickr.com/photos/familymwr/5548057626

2 Seminar objectives To discuss: – Value of social media in education – Current practice in social media use in educational contexts – Emergent opportunities for social media in education To demonstrate: – Importance of social media skills among graduates Image source: http://www.flickr.com/photos/pagedooley/3132476481 http://www.flickr.com/photos/pagedooley/3132476481

3 The Social Landscape Massive growth of internet and social media adoption worldwide. Massive growth Mobile increasingly the device-of-choice.device-of-choice Social networking sites now represent longest dwell time among online activities. longest dwell time Image source: http://www.flickr.com/photos/nanpalmero/4278432941/http://www.flickr.com/photos/nanpalmero/4278432941/

4 The Social Landscape Image source:

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7 Disconnection There is a disconnect between the attitude of educational institutions and the value of social and games systems for business and professional sectors. Image source: http://www.flickr.com/photos/37165469@N00/374518791 http://www.flickr.com/photos/37165469@N00/374518791

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9 Avoidance Many educational institutions ban mobile devices, use of social networks on campus Avoidance tactics compromising access; limiting learning Image source: http://www.flickr.com/photos/22746515@N02/4615381246 http://www.flickr.com/photos/22746515@N02/4615381246

10 Tools-based approach Tendency to treat technology as a tool is unsophisticated Need to see social media as a facilitator/language Social media is an interaction environment, not a tool. Image source: http://www.flickr.com/photos/wonderlane/3200144082 http://www.flickr.com/photos/wonderlane/3200144082

11 Learning Opportunities Collaborative learning Socratic debate Research source evaluation Cultural differences/diversity Asynchronous learning Fostering curiosity Image source: http://www.flickr.com/photos/latitudes/143986079 http://www.flickr.com/photos/latitudes/143986079

12 Problems with social Privacy and social networks Echolalia Popularity versus accuracy (eg: Quora) NEEDS: education on appropriate use, source evaluation. Image source: http://www.flickr.com/photos/wonderlane/80098386 http://www.flickr.com/photos/wonderlane/80098386

13 Social media & assessment Social media useful for peer review Value of social contributions can be assessed in communities Reputation changes a useful indicator of ongoing value of contributions Development/adaptation of social media should be assessable. Image source: http://www.flickr.com/photos/wonderlane/3198995542 http://www.flickr.com/photos/wonderlane/3198995542

14 Barriers to adoption Institutional Policies: overcome with mobile device use, RSS feeds, hybrid devices (eg: tablets) Instructor concerns: professional development on use of social media in education Curriculum standard concerns: growing evidence of improved skills among social media users. Image source: http://www.flickr.com/photos/r00s/4671078529 http://www.flickr.com/photos/r00s/4671078529

15 Where to from here? Reform of institutional policies Increased investment in professional development in use of social media in education Research into social as a conduit to cross-disciplinary learning Learning happens outside classroom – need to adapt teaching to acknowledge Image source: http://www.flickr.com/photos/familymwr/4929686797 http://www.flickr.com/photos/familymwr/4929686797

16 Questions Joanne Jacobs Tech Strategy & Interaction Design Ph: 07 948 318 298 Email: joanne@joannejacobs.netjoanne@joannejacobs.net Web: http://joannejacobs.net/http://joannejacobs.net/ Twitter: @joannejacobs Skype: bgsbjj Unless otherwise specified, all images used in this presentation are Creative Commons images, under an Attribution Licence.


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