1. Texting And Driving Kills Sydney McLaughlin English 250 March 2, 2015

2. Texting & Driving 1.6 million car accidents every year 11 teenagers die everyday World-wide setback

3. https://www.youtube.c om/watch?v=R0LCmStI w9E 2009- Gwent Police Department (Wales, England) releases commercial Shows consequences of texting while driving

4. Audience Audience does not just focus on one age group A subject to talk about Not only affects one person Gives audience sense of guilt Showing a baby reflects innocence

5. Design Three girls driving in a car, talking loudly Makes commercial relatable to viewers Upbeat music to gloomy music Graphic Elements Give viewers time to think

6. Purpose of Content One driver, responsible for seven deaths Comments for being too graphic Real people to see the real thing One split second, a life can be taken away

7. Works Cited National Safety Council. Crash Risk and Crash Data. 2015. http://www.nsc.org/learn/NSC- Initiatives/Pages/distracted-driving-research-studies.aspx Insurance Institute for Highway Safety. General Statistics: Fatality Facts. 2015. http://www.iihs.org/iihs/topics/t/general- statistics/fatalityfacts/overview-of-fatality-facts Texting While Driving PSA. Huffington Post. 2011. http://www.huffingtonpost.com/2009/08/25/texting-while- driving-psa_n_268482.html