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Websites of Law firms Marketing for Lawyers Websites of Law firms Lesson 7 Eva Tomášková Eva Tomášková

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Presentation on theme: "Websites of Law firms Marketing for Lawyers Websites of Law firms Lesson 7 Eva Tomášková Eva Tomášková"— Presentation transcript:

1 Websites of Law firms Marketing for Lawyers Websites of Law firms Lesson 7 Eva Tomášková eva.tomaskova@law.muni.cz Eva Tomášková eva.tomaskova@law.muni.cz

2 Task Make analysis of websites of these law firms. http://www.advokatky.cz/en/about-us http://www.ksb.cz/en/ http://www.akkb.cz/en/index http://www.akccs.cz/en/ http://www.havelholasek.cz/en What type of clients (segment) is expressed? What are strengths of the websites? What are weaknesses of the websites? Do you have any recommendation for improving of websites? Choose two websites of law firms in your country and compare with the websites noticed above. Make analysis of websites of these law firms. http://www.advokatky.cz/en/about-us http://www.ksb.cz/en/ http://www.akkb.cz/en/index http://www.akccs.cz/en/ http://www.havelholasek.cz/en What type of clients (segment) is expressed? What are strengths of the websites? What are weaknesses of the websites? Do you have any recommendation for improving of websites? Choose two websites of law firms in your country and compare with the websites noticed above.

3 Websites of law firms Basic information Legal expertise (practice areas) Price Profile Contact Widespread information Emotional reason (The interests of our clients are our interests, providing a large portfolio of legal services) Interests or News from the area of Law (useful links, firm's news) Certificates (Awards) Publications Recent Major Assignments Languages Customer services (online advice, free parking for clients, unlimited calling, calling 24 hours etc.) Projects sponsoring (eg. Medicine projects) Basic information Legal expertise (practice areas) Price Profile Contact Widespread information Emotional reason (The interests of our clients are our interests, providing a large portfolio of legal services) Interests or News from the area of Law (useful links, firm's news) Certificates (Awards) Publications Recent Major Assignments Languages Customer services (online advice, free parking for clients, unlimited calling, calling 24 hours etc.) Projects sponsoring (eg. Medicine projects)

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