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Big City Radio is Birmingham’s own radio station broadcasting on 89.1 FM and DAB across the city, through the Big City Radio app for iOS and Android,

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Presentation on theme: "Big City Radio is Birmingham’s own radio station broadcasting on 89.1 FM and DAB across the city, through the Big City Radio app for iOS and Android,"— Presentation transcript:

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2 Big City Radio is Birmingham’s own radio station broadcasting on 89.1 FM and DAB across the city, through the Big City Radio app for iOS and Android, and via our website: www.bigcityradio.org.uk At the heart of community, Big City Radio aims to provide our listeners with relevant and up to date local information. We also feature regular competitions and interviews, as well as a wide variety of shows, ensuring that there will always be something for everyone. John Taylor – Station Manager

3 Birmingham City Centre Harborne Ladywood Perry Barr Great Barr Kingstanding Erdington Aston King’s Norton King’s Heath Castle Bromwich Erdington Solihull Longbridge

4 There are many reasons why you should advertise on Big City Radio. Here are just a few: Radio is immediate – ears don’t have eyelids Radio is intimate – radio advertisements talk directly to the customer: it’s personal Radio advertising is all about frequency, this will re-enforce the messages and benefits in your commercial Big City Radio’s listener profile is you. It’s everybody Big City Radio’s listeners spend money We have the largest selection of music Radio reach is greater than every other media Big City Radio is multi platform making it not only available at home and in the office but also on the go

5 ShowPresenter TimesDay Big City Chris Kynaston 7am– 10am Monday -Friday Breakfast Your TunesChris Kynaston 10am – 2pmMonday Your Way Mid Morning Terry Settle 10am – 2pmTuesday - Thursday Requests Mid MorningGuest Presenters 10am – 2pmFriday Requests Drive TimeJohn Taylor 2pm – 7pmMon – Friday Saturday Chiara Glorioso 10am – 2pm Saturday Brunch

6 ShowPresenter TimesDay Hits and Headlines Steve Evans 7pm –9 pm Monday Seventies Sunday ReplaySevi Field9pm – midnight Country Show ReplayDan Reddington7pm – 9pmTuesday The Red ThreadTim Cooper9pm – midnight Millennial Magic Adrian Gill7pm – 9pm Wednesday Non Stop MusicPaul Masters9pm - midnight Rock n roll show Dan Reddington7pm – 9pm Thursday Totally 80’sGary King9pm-11pm Friday night party Paul Masters7pm-midnight Friday

7 Sponsoring one of our many shows is a great way to advertise for less. Your brand name would be instantly associated with the quality shows we provide. Alternatively you could sponsor a prize, or even the local news and sport. Here are some of the reasons you should consider sponsorship: Gets your business advertising out of the ad break and into editorial content of the station Increased brand awareness An association with the West Midlands premier entertainment centre The opportunity to create a buzz about your service, we get people talking about you… Perceived presenter endorsement Confirmation reports for all advertising. Open and honest. From as little as £150 per week plus £100 for making of advert if not supplied by you for basic package

8 Our community bus has just undergone a complete refurbishment and is now yours to hire for any event. With a built in Studio for Live Road Shows, a high quality PA system and complete hospitality area the Big City Radio Studio Bus can really help to liven up your community event. Just £1000 + vat (per day)

9 We are very proud of our website www.bigcityradio.org.uk. Designed andwww.bigcityradio.org.uk edited in house, it is kept up to date on a daily basis. A lot of our listeners listen to Big City Radio through it, and many keep in contact with us via the ‘Fan Forum’. It also provides rolling local News, Sport, Weather and Traffic information. Here are some of the benefits to being associated with our website: An up to date source of local information Useful tool to promote what's going on in your area Links to your favorite presenters Up to date links with social networking sites Sponsorship Banners for advertising Listen Live – listen to your favourite shows online A direct link to your own website

10 Having Breakfast39% Doing the housework36% Driving to work34% Getting ready for work/school27% Whilst at work27% On waking up25% In bed at night18% Having lunch15% Doing DIY12% Having evening meal6% Source: RADIO RESULTS 2013 Consumers are bombarded with advertising messages wherever they go!! (over 3000 per day!) Radio cuts through the advertising ‘noise’ because it follows you wherever you go – and you can’t turn off your ears!

11 These campaigns talk directly to your target market and have the right opportunities for our listeners to hear your advert to make the campaign a success The message will hit your customers hard and your competitors even harder John Taylor: Big City Radio SACA Building, 2 Tower Street, Off Upper Sutton St. Birmingham. B6 5BN. 0121 274 0328 johntaylor@bigcityradio.org.uk


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