1. Localization… A New Challenge for the Translator Pascale Amozig-Bukszpan

2. …to be a localizer for the better and for the worse

3. A (very) brief history of translator’s time or…

4. Localization : a Bonanza for the translator Globalization : « Be local to be global ». Internet High Tech revolution End of English supremacy

5. From Translator to Localizer

6. The Big Shift Multi-disciplinary profession – Terminologist – I18N programmer and technician – Cultural advisor – Graphic artist – Tester – Project manager – Linguist Deep changes in the basic concepts of translation – Style – Terminology – References

7. … A double-edged challenge Localization…

8. The industry forced the translators to constantly: Update our knowledge Buy new tools Work on real-time Where: Format is more important than content Velocity and quantity are more important than quality

9. Contradictions The over-technology benefits more to the vendors more than to the translators – Private technology incompatible with the standard market tools Layered TMs leading to inconsistent terminology or to a persistent mediocrity – Update vs. global review Lost of control of the rates, the tools and the payment conditions Inappropriate training

10. New trends …A leap for the industry, a step backward for the translators… MT  Post-editing MT for TM Community translation Crowdsourcing translation Agile methodology New pricing models

11. Thank you