1. for Business Web 2.0 Expo NY November 18, 2009 Sarah Milstein (@SarahM) Effective

2. Why Sarah Milstein?

3. Hashtag #w2e

4. Curator @nwjerseyliz

5. Today Your goals for Twitter The giant sentiment machine Q&A Effective posts

6. Today Your goals for Twitter The giant sentiment machine Q&A Effective posts

7. ?

8. What will be different in three months, six months or a year because we've engaged on Twitter?

10. Photo: Sreejith_K, Flickr What will be different in three months, six months or a year because we've engaged on Twitter?

11. $

12. Photo: lemoncat1, Flickr What will be different in three months, six months or a year because we've engaged on Twitter?

13. With whom do we want to connect?

16. Photos: Judith Wolfe With whom do we want to connect?

17. What kind of information is interesting to these people?

23. What kinds of problems might a Twitter account raise?

26. Today Your goals for Twitter The giant sentiment machine Q&A Effective posts

27. Search Twitter

29. CrowdVine

37. What will you search for?

38. Track trends

40. Follow smart people

41. Click around

45. Use directories

46. Content, then search

47. Google

50. Today Your goals for Twitter The giant sentiment machine Q&A Effective posts

51. Share valuable stuff

53. Share links

56. What have you read, watched or listened to that you can share?

57. Share tips

59. Share links to your sites

61. Share promotions

63. Share help

65. Share answers

68. Share yourself

72. What funny or odd thing happened to you today?

73. Share conversation

77. Retweet

80. Today Your goals for Twitter The giant sentiment machine Q&A Effective posts

82. http://twitter.com/SarahM http://twitter.com/TweetReport smilstein@techweb.com http://sarahmilstein.com Contact me