1. Copyright © 2014 by The University of Kansas Developing a Speakers Bureau

2. Copyright © 2014 by The University of Kansas What is a speakers bureau? A list of potential speakers who can talk to the public: Speakers may have personal experiences or be experts. Speakers are available to talk to different groups. Engagements are scheduled by your organization. Can send a single speaker or an entire panel.

3. Copyright © 2014 by The University of Kansas Why develop a speakers bureau? To raise public awareness. To increase your group's visibility. To provide role models. To recruit new members or volunteers. To attract press coverage. To raise funds.

4. Copyright © 2014 by The University of Kansas Who can a speakers bureau reach? Business groups Service organizations Religious groups Working groups Training groups Political groups Environmental groups School & university classes Professional organizations Diversity training groups Cultural or minority groups

5. Copyright © 2014 by The University of Kansas How do you set up a speakers bureau? Recruit & select speakers: Use personal invitations. Use people already involved with your organization. Decide whether you will use single speakers or panels. Make a roster with scheduling information: Dates of past and upcoming engagements. Number of no-shows or times late. Speakers' area of expertise or experience. Contact groups that might be interested in scheduling a speaking engagement: Create a list of potential audiences and contact people. Send out letters offering to have a speaker or a panel visit the group. Follow up with phone calls to schedule engagements.

6. Copyright © 2014 by The University of Kansas How do you set up a speaker’s bureau? (cont.) Schedule who are available at the needed time: Be very clear about the date, time, and location. Send a letter confirming the time, date, topic, location, duration of the event, speakers' names, etc. Again remind speakers about the engagement. Have speakers make their presentation. Write down who's scheduled. Basic info & introductions. Personal stories or an informative presentation. Question-and-answer period. At the end of the presentation, collect feedback from the audience.