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Acuvue Advance Submitted By: Chelsea McWhorter, Kateria Rhodes, and Rakyah Washington Educational Talent Search 2006 Summer Program “You can’t even tell.

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Presentation on theme: "Acuvue Advance Submitted By: Chelsea McWhorter, Kateria Rhodes, and Rakyah Washington Educational Talent Search 2006 Summer Program “You can’t even tell."— Presentation transcript:

1 Acuvue Advance Submitted By: Chelsea McWhorter, Kateria Rhodes, and Rakyah Washington Educational Talent Search 2006 Summer Program “You can’t even tell they’re really there!”

2 Business/Marketing Plan Acuvue Advance contacts lenses are complete with Hydraclear, which is a remarkable rich element. Acuvue Advance contacts lenses are complete with Hydraclear, which is a remarkable rich element. We chose this product so that people all over the world won’t have to suffer with glasses. We chose this product so that people all over the world won’t have to suffer with glasses. We think that this product would be successful because they create a unique soft, silky feeling unlike other contacts. We think that this product would be successful because they create a unique soft, silky feeling unlike other contacts.

3 Investors Wal-Mart and Merck pharmaceutical companies invest in our product. Wal-Mart and Merck pharmaceutical companies invest in our product. Acuvue Advance Contact Lenses cost $12.50 per box. Acuvue Advance Contact Lenses cost $12.50 per box.

4 Marketing Mix Marketing Mix Product: Acuvue Advance contact lenses come with six pair of contacts. Product: Acuvue Advance contact lenses come with six pair of contacts. Place: Acuvue Advance contact lenses are sold at Wal-Mart and other convenient stores nationwide. Place: Acuvue Advance contact lenses are sold at Wal-Mart and other convenient stores nationwide. Price: The price for Acuvue Advance contact lenses is 12.50 per box. Price: The price for Acuvue Advance contact lenses is 12.50 per box. Promotion: Customers will learn about our product through advertisements such as TV commercials, billboards, and give a ways. Promotion: Customers will learn about our product through advertisements such as TV commercials, billboards, and give a ways. Target Market: People who wear glasses or people who are not satisfied with their current contacts will be our target. Target Market: People who wear glasses or people who are not satisfied with their current contacts will be our target.

5 Conclusion Conclusion Chelsea McWhorter “ Preparing this PowerPoint took a little work and diligence.” Studying Business/Marketing took a lot more work than the PowerPoint. “ Preparing this PowerPoint took a little work and diligence.” Studying Business/Marketing took a lot more work than the PowerPoint. My experience in the Educational Talent Search Summer Program 2006 was wonderful! It was the best experience that I have had in a long time. My experience in the Educational Talent Search Summer Program 2006 was wonderful! It was the best experience that I have had in a long time. Kateria Rhodes Doing this PowerPoint was excellent. It was a little stressful, but it slowly became better. Studying about business was great also. My experience at the ETS summer program was interesting. I did a lot of new things and met a lot of new people. Rakyah Washington This PowerPoint was very exciting, and interesting. I really enjoyed working in a group because we combine all of our ideas together to create one big idea. This summer program was truly an experience to remember. I met new and unique individuals.


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