1. PHOTOSHOP PROJECT FROM COMMODITIES TO CULTURE

2. PROJECT OBJECTIVES Photoshop Objectives Opening, choosing, evaluating and saving images Resampling resolution Resizing an image Using pen tools to make selections Layers masks, adjustment layers and layer shapes Effects Design Objectives To understand and apply the DESIGN PRINCIPLES Contrast Repetition with variation Alignment Proximity Unity balance

3. EXAMPLE OF AN EXCELLENT PROJECT

4. ASSIGNMENT SPECIFICATION You must include at least nine images each image must be removed from its background the images must not be on a white background you must mask the background NOT DELETE it

5. EXCELLENT PROJECT…… WHY?

6. Readability, Legibility and Organization  Images and graphics support the message  Type is easy to read  Type moves the eye around the page in a predetermined way  Set hierarchy of what you want the viewer to read first Headline, subheading, and body copy

7. PROJECT OBJECTIVES Photoshop Objectives Opening, choosing, evaluating and saving images Understanding, applying resampling resolution Resizing an image Using Pen tool Masking using layers, adjustment layers and layer shapes Using effects Design Objectives To understand and apply the design principles of: Contrast Repetition with variation Alignment Proximity Unity balance

8. EXCELLENT PROJECT……TYPE

9. Repetition With variation No more than two fonts The two different fonts must be very, very different to increase the contrast. Bebas Headline font Currier Body font Bebas Headline font Bebas Headline font

10. EXCELLENT PROJECT…… TYPE Alignment all type aligned with type or another object on the page

11. EXCELLENT PROJECT…… TYPE Proximity group related items together Do not create false proximities

12. EXCELLENT PROJECT…… SHAPES

13. Repetition with variation All squares but with variations in both size, colors, and detail

14. OTHER EXCELLENT EXAMPLES