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Project 2 Internal Corporate Document. Escape NightClub  Location: Old Don Pablo's Restaurant  Hours: 8pm – 2am  Island Theme  Targeted Customers.

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Presentation on theme: "Project 2 Internal Corporate Document. Escape NightClub  Location: Old Don Pablo's Restaurant  Hours: 8pm – 2am  Island Theme  Targeted Customers."— Presentation transcript:

1 Project 2 Internal Corporate Document

2 Escape NightClub  Location: Old Don Pablo's Restaurant  Hours: 8pm – 2am  Island Theme  Targeted Customers of 21 and over  Wednesday 17-20 yrs. Old only  No alcohol will be served.  Soft drinks, water and energy drinks will be served  Cover charge of $5  Fully stocked bar  Beer  Domestic and Imported  Food  Appetizer style

3 Theme: Escape  Island Theme  Tiki bars (3 or more)  Tiki style lighting  Bar stools and lounge chairs for seating  Standing tables  Boardwalk style dance floor  Employees attire consist of khaki shorts and Hawaiian shirts  Hip Hop and Reggae music

4 Theme: Escape

5 Competition:  The Island  Rumor  City Limits  Small bars  Pellegrines  Aldos  Ramada Inn  Etc.

6 Services Available:  Monday  Sports theme  $5 cover  Fully stocked bar/ Domestic & Imported beer  Tuesday  $5 cover  Fully stocked bar/ Domestic & Imported beer  Wednesday  17-20 night  $5 cover  Soft drinks/ Water/ Energy drinks

7 Services Available - SPECIALS  Thursday and Friday  Free cover till 9:30pm  $3 well drinks till 11pm  $1.50 Domestic drafts till 11pm  Fully stocked bar/ Domestic and Imported beer  Saturday  Free cover till 10pm  $1.75 well drinks till 11pm  $1.00 Domestic drafts till 11pm  Fully stocked bar/ Domestic and Imported beer  Sunday  Closed (Recovery)

8 Services Available: Food  Food:  Appetizer style  Jerk Chicken - Marinated for 48 hrs. in sauce and cooked perfectly to a golden brown. Served with honey mustard….  Island Fries - Thick-cut potato wedges fried to a golden crisp and sprinkled with spice.  Spicy Onion Rings - A basket full of crispy rings spiced with a kick.  Spicy Steamed Shrimp - half pound to tease or a full pound to please. Jumbo shrimp steamed with spicy seafood seasoning and served with cocktail sauce.  Crab Cakes – 2 Lump crab meat cakes served with dipping sauce.  Nachos - Served with salsa, sour cream, and guacamole  Buffalo Wings (Boneless available) – served hot, mild, BBQ, and Garlic.

9 Audio & Lighting Includes: amps, speakers, all wiring, installation, equipment, and labor. $ 3,750 Cash Reserves/Operating Capital Operating Capital and contingencies $ 20,000 Exterior Signage Includes: neon, design, artwork, installation, and labor. $ 1,750 Furnishings Includes: all furniture, fixtures, equipment, i.e.; carpet, tables, chairs, etc. $ 7,500 Marketing Includes: initial campaign, design, artwork, audio, video, and production. $ 1,500 Kitchen Includes: purchase of equipment (used), installation of equipment. $ 2,000 Fees and Permits Includes: all relevant fees. $ 10,000 Impact Fees Includes: charges by utilities for upgrades to usage. $ 7,500 Legal Includes all legal fees: Accountant, Attorneys, Engineers, Architects. $ 6,000 Opening Salaries & Deposits Includes: deposits on all accounts, opening salaries, special purchases. $ 20,000 Total Capital Expenditures $ 80,000 Capital Expenditures Starting Capital $ 43,500 Opening Cost $ 36,500

10 Expenditures 1st Quarter Manager Salaries Opening BonusOctoberNovemberDecember1st Quarter Total Samuel Baez4000500 $ 5,500 Matt Boone4000500 $ 5,500 Bryant Daly4000500 $ 5,500 Justin Drass4000500 $ 5,500 Amanda Zanylo4000500 $ 5,500 Total Salaries $ 20,000 $ 2,500 $ 27,500 2nd Quarter Manager SalariesJanuaryFebruaryMarchApril2nd Quarter Total Samuel Baez2000400035004000 $ 13,500 Matt Boone2000400035004000 $ 13,500 Bryant Daly2000400035004000 $ 13,500 Justin Drass2000400035004000 $ 13,500 Amanda Zanylo2000400035004000 $ 13,500 Total Salaries $ 10,000 $ 20,000 $ 17,500 $ 20,000 $ 67,500

11 Daily Expenditure Breakdown MondayTuesdayWednesdayThursdayFridaySaturdaySundayWeekly Total Total Door Covers45 7585150200 Average Food Cost Per Person1111110 Average Beverages Per Person4445560 Average Beverage Cost Per Person0.5 0 Total Cost $ 90 $ 150 $ 213 $ 375 $ 600 $ - $ 1,518 Expenditures Cont,

12 MondayQuantityRateAverage HoursTotal Cost Security18864 Bartenders57.258290 Cooks27.258116 Total Staff Cost $ 470 TuesdayQuantityRateAverage HoursTotal Cost Security18864 Bartenders57.258290 Cooks27.258116 Total Staff Cost $ 470 WednesdayQuantityRateAverage HoursTotal Cost Security288128 Bartenders77.258406 Cooks27.258116 Total Staff Cost $ 650 ThursdayQuantityRateAverage HoursTotal Cost Security288128 Bartenders77.258406 Cooks27.258116 Total Staff Cost $ 650 FridayQuantityRateAverage HoursTotal Cost Security288128 Bartenders77.258406 Cooks27.258116 Total Staff Cost $ 650 SaturdayQuantityRateAverage HoursTotal Cost Security288128 Bartenders87.258464 Cooks27.258116 Total Staff Cost $ 708 Total Weekly Staffing Cost $ 3,598 Staffing Expenditures

13 MondayTuesdayWednesdayThursdayFridaySaturdaySundayWeekly Total Total Door Covers45 7585150200 Average Cover Charge5555570 Estimated Total Cover Charge 225 375 425 750 1,400 - $ 3,400 Average Food Cost Per Person 4 4 4 4 5 5 - Average Food Sales 180 300 340 750 1,000 - $ 2,750 Average Beverages Per Person 4 4 4 5 5 6 - Average Beverage Sales 540 900 1,275 2,250 3,600 - $ 9,105 Gross Sales $ 945 $ 1,575 $ 2,040 $ 3,750 $ 6,000 $ - $ 15,255 Revenues

14 1st Semester OctoberNovemberDecember1st QuarterTotal Starting Capital $ 14,500 $ 43,500 Total Revenues $ 76,275 $ 61,020 $ 45,765 $ 183,060 Fees and Permits-3300 $ (9,900) Impact Fees-2500 $ (7,500) Legal-2000 $ (6,000) Opening Salaries-6500 -7000 $ (20,000) Manager Salaries-2500 $ (7,500) Staffing salaries-17990-14392-10794 $ (43,176) Food & Beverage-7587.5-6070-4552.5 $ (18,210) Bond Dividends Paid00-20000 $ (20,000) Initial Loan00-80000 $ (80,000) Ending Capital $ 48,398 $ 38,258 $ (72,382) $ 14,274 1 st Semester Income Statement

15 2nd Semester Income Statement 2nd Semester JanuaryFebruaryMarchApril2nd Quarter Total Starting Capital $ 14,274 $ 16,753 $ 29,511 $ 39,699 $ 100,237 Total Revenues $ 30,510 $ 61,020 $ 53,393 $ 61,020 $ 205,943 Fees and Permits-3300 $ (13,200) Impact Fees-2500 $ (10,000) Legal-2000 $ (8,000) Manager Salaries-10000-20000-17500 (20,000.0) $ (67,500) Staffing Salaries-7196-14392-12593 (14,392.0) $ (48,573) Food & Beverage-3035-6070-5311.25 (6,070.0) $ (20,486) Net Income $ 16,753 $ 29,511 $ 39,699 $ 52,457 $ 138,421

16 Monthly Capital October $ 48,397.50 November $ 86,655.50 December $ 14,274.00 Monthly Capital 1st Semester

17 Monthly Income 2nd Semester Monthly Income January $ 16,753.00 February $ 29,511.00 March $ 39,699.25 April $ 52,457.25

18 Student Population Estimate Total Population $ 4,000 Total target population (10%) 400.00 1st Semester SharesPrice/ShareInterest RateOctoberNovemberDecemberEnd of 1st Quarter 400 $ 2007.7%216232250 $ 250 Company Shares

19 2nd Semester Shareholders 400 Shareholder Dividends Expected Dividend/Share January $ 41.88 February $ 73.78 March $ 99.25 April $ 131.14 Expected Dividend/Share


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