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ENTREPRENEURSHIP Ms. McDermott WHAT IS AN ENTREPRENEUR?
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Every Student Should Start a Business Gain experience & credentials Learn more about yourself – the stuff you can only learn from experience You are your own boss Grow personally
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Pros vs. Cons of being an entrepreneur You are your own boss Choose the business that interests you Creative Very successful Risky Irregular income Long hours Alone in making decisions ProsCons
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What is an entrepreneur? An innovator who owns, operates, and takes the risk of a business venture by meeting an unmet need with a product or service.
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Characteristics of an entrepreneur Independent Self confident Determined Goal-oriented High standards for self Creative Act quickly Up to date with technology
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Take the survey Do you have what it takes to be an entrepreneur? Make decisions Take risks Be directly affected by those decisions and risks Pursue personal dreams Passion
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Opportunities Manufacturing Produce a product to sell Wholesale Sell a product to another business to sell Retail Sell products directly to consumer Service Sell a service directly to consumer
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Other Opportunities Agricultural Fresh produce and other farm products Mining and extracting business Use natural resources to be consumed Any other ideas?
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GREEN Opportunities Environmentally friendly products Passion behind the product or service Protecting the earth and conserving its resources
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Helping the economy Less to lose & more willing and able to make changes More creative and take more risks American Recovery and Reinvestment Act of 2009 $30 billion in tax relief $13 billion in loans, lines of credit, and equity capital Increase the Small Business Administration (SBA) guarantee on loans SBA to refinance existing loans Provide more lending assistance
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Risks of entrepreneurship 67% survive 2 years 44% survive four years More than ½ do not survive beyond 4 years
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How to succeed? Adequate capital Meet customer needs Knowledgeable Business experience: planning, negotiating, manage finances Reason for starting business MUST provide enough motivation to owner Specific, Measurable, Attainable, Realistic, and Timely (SMART) GOALS
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Examples of Successful small businesses Starbucks Founded 1971 How did it become so successful in the last 10 years? Over 40,000,000 people visit per week What characteristics did Schultz utilize to become successful?
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Research your own entrepreneur Prepare a 3 minute oral presentation on this person’s life and the characteristics utilized to become successful. Be sure to include: Name of entrepreneur & business Characteristics used to become successful Product or service Market served
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Lesson 1.3 Ideas and Opportunities
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Opportunities – possibilities that arise from existing conditions. Ideas – thoughts or concepts that come from creative thinking.
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Looking for Ideas Hobbies and Interests Passionate Past Experiences How do past experiences help you succeed as an entrepreneur? (picture on page 18) Discovery or Invention Discover an unmet need Invent something to meet the unmet need What are some products with the latest technology?
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SBA on the Internet Go to www.sba.govwww.sba.gov Small business link What information would be useful if you were starting a business? Numerous links to start and manage a business Free newsletters and publications
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Investigate Opportunities Utilize Resources Internet, Library, government publications, Trade Shows, SBA website Compare Different Opportunities Is there a market for it? Will people buy it? How much $ will it take to start? Can I borrow it? Time consuming? Can I commit that much time? Risks associated with this particular business? Risk of failure? Do I have the background? Experience of current business owners? Can I make enough profit?
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Utilize your resources to find your business opportunities!
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SMART Goals S pecific: what? and how? M easureable: progress A ttainable: reachable R ealistic: willing to commit to T imely: timeframe to achieve it
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Financial vs. Nonfinancial Financial Goals Any monetary goal Profit Paying off debts Nonfinancial Goal Any goal not having to do with money Personal satisfaction Independence Make a change
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Mo Yang Mail-order model trains, planes, and cars Goal = $27,000 income Purchase price $1, Sales price $19 $19 - $10 = $9 profit $27,000 / $9 = 3,000 models per year
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Frank’s Customized Calendars He can make a profit of $6 for every calendar sold. If he sells 250 a month, how much income will he generate in a year? 250 calendars/month x 12 months/year = 3,000 calendars x $6 profit per calendar = $18,000
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Lesson 1.4 Problem Solving for Entrepreneurs
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Problem-Solving Process A formal problem-solving model helps people solve problems in a logical manner. 1. Define the problem 2. Gather information 3. Identify various solutions 4. Evaluate alternatives and select the best option 5. Take action 6. Evaluate the action
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Problem-Solving Process 1. Define the problem Write it down, quantify it 2. Gather information Company records, industry data, trade magazines How have other companies solved this problem? 3. Identify various solutions What is the best way for you?
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Problem-Solving Process 4. Evaluate alternatives and select the best option Rank the various solutions from best to worst 5. Take action Implementation 6. Evaluate the action The solution chosen may not have been the best one
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Problem-Solving Process 1. Define the problem Should Dan start a website design company? 2. Gather information Self-assessment: strengths and weaknesses Consider his skills, experience, and interests Does he have the right characteristics?
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3. Identify various solutions 1. Work as employee utilizing his customer service skills and management experience. 2. Work as a website designer for another company to get more experience. 3. Pursue his interests in the food industry and open his own restaurant. 4. Start his own website design company. Problem-Solving Process
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4. Evaluate alternatives and select the best option Highest to lowest: Option 4 (his own website design business) Option 2 (employee as web designer) Option 3 (his own restaurant business) Option 1 (employee utilizing customer service and management skills) 5. Take action Dan starts to write his business plan
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6. Evaluate the action After 6 months, Dan evaluates if he is achieving his financial and nonfinancial goals Problem-Solving Process
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Problem-Solving Skills Communicate Clear and confident Brainstorm Fresh ideas Learn from your mistakes Unlikely to have instant success Colonel Sanders – KFC was not his first try
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