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CDN Federation Presented by: Tanapon Chandavasu Date: Aug 8, 2014
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Agenda Content Delivery Network (CDN) Content Delivery Service Providers SwiftServe Content Delivery Services SwiftServe CDN Federation Current Revenue from SwiftServe CDN Federation
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Content Delivery Network (CDN) Traditional schemeCDN scheme : Inter Bandwidth Saving img ref: https://en.wikipedia.org/wiki/Content_delivery_network
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Content Delivery Service Providers Traditional CDNs - SPs is Bandwidth Provider Free CDNs Telco CDNs - SPs is CDN owner - SPs is Content Provider Federated CDNs - SPs is CDN Federation Partner
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Some SwiftServe CDN Federation Partners in Asia Combined customer base of around 400 million subscribers
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Some SwiftServe CDN Federation Partners in Asia
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SwiftServe Content Delivery Services Federation Customers Federation Federation Partners Consumer of Federation Contents Internet Users in Asia
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SwiftServe Content Delivery Services
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SwiftServe CDN Federation SwiftServe CDNPrivate CDN built with SwiftCDN += Content published through one federation partner can be delivered by another federation partner – greater reach and extra revenue Content SwiftServe CDN Federated CDN
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Multiple Paths to Becoming a SwiftServe CDN Federation Partner Active CDN Involvement SwiftServe CDN Federation Partner Content SwiftServe CDN Federated CDN Become a CDN Service Provider Become a Content Provider Cache User CDN Reseller Delivery Partner Private CDN Optimise bandwidth use Monetise traffic
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SwiftServe CDN Federation vs Competitors Direct Sales Compete directly with Network Service Providers No ability to white label Lack of network control by Network Service Providers Pure equipment only Extensive professional services work required before Network Service Providers can offer CDN services No Federation capabilities, Network Service Providers have to invest significant CAPEX to build up worldwide POP No multi-tenant provisioning + reporting No ability to handle sudden spike in traffic due to flash crowds & events Plug & Play Full multi-tenant CDN Services SwiftServe CDN Federation give Network Service Providers extensive Geographical coverage without need for CAPEX Network effect enables Federation to be stronger over time White-label approach : Partner with, not complete against Business Applications for service differentiation Commercial CDN Service Providers (e.g. Akamai, LimeLight) Equipments Vendors (Cisco, ALU) SwiftServe CDN Federation Federation Partner Vs.
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SwiftServe CDN Federation Milestones Traffic levels on SwiftServe CDN Federation growing consistently at >20% month on month
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Current Revenue from SwiftServe CDN Federation
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Year 2013May-13Jun-13Jul-13Aug-13Sept-13Oct-13Nov-13Dec-13Total Traffic Used (GB) 172,851.20549,785.60525,217.85829,883.85361,287.6991,832.1450,326.7256,225.102,637,410.15 True Internet Co., Ltd. Federated Fee @ USD 0.010$1,728.51$5,497.86$5,252.18$8,298.84$3,612.88$918.32$503.27$562.25$26,374.11 Amount (USD)$1,728.51$5,497.86$5,252.18$8,298.84$3,612.88$918.32$503.27$562.25$26,374.11 Year 2014 Jan-14Feb-14Mar-14Apr-14May-14Jun-14Jul-14Total Traffic Used (GB) 85,960.0437,874.1333,127.0041,202.9262,082.4263,719.94109,401.00433,367.45 True Internet Co., Ltd. Federated Fee @ USD 0.010$859.60$378.74$331.27$412.03$620.82$637.20$1,094.01$4,333.67 Amount (USD)$859.60$378.74$331.27$412.03$620.82$637.20$1,094.01$4,333.67
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Q&A Direction from management for this revenue?
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Together, we can make it true.
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Q & A
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Thank You for being together
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