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Copyright 2007 www.LemmonTree.com 888.436.6243 Copyright 2007 www.LemmonTree.com 888.436.6243 Lights, Camera, Action! The Making of Fort Campbell Federal’s.

Published byBelinda Simon Modified over 9 years ago

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Presentation on theme: "Copyright 2007 www.LemmonTree.com 888.436.6243 Copyright 2007 www.LemmonTree.com 888.436.6243 Lights, Camera, Action! The Making of Fort Campbell Federal’s."— Presentation transcript:

1 Copyright 2007 www.LemmonTree.com 888.436.6243 Copyright 2007 www.LemmonTree.com 888.436.6243 Lights, Camera, Action! The Making of Fort Campbell Federal’s TV Commercial

2 Copyright 2007 www.LemmonTree.com 888.436.6243 Setting up the equipment at the branch

3 Copyright 2007 www.LemmonTree.com 888.436.6243 First scene make-up group

4 Copyright 2007 www.LemmonTree.com 888.436.6243 Nicolette Lemmon, President, LemmonTree Enterprises, discusses first scene with videographer, Anthony Miles, and key grip.

5 Copyright 2007 www.LemmonTree.com 888.436.6243 A little direction for the kid spot…because kids sell!

6 Copyright 2007 www.LemmonTree.com 888.436.6243 Scene 1: Father and Son opening kids account… and ACTION!

7 Copyright 2007 www.LemmonTree.com 888.436.6243 ATM Spot

8 Copyright 2007 www.LemmonTree.com 888.436.6243 Getting ready for the next scene…

9 Copyright 2007 www.LemmonTree.com 888.436.6243 Scene 2: Older couple meeting with a member representative

10 Copyright 2007 www.LemmonTree.com 888.436.6243 Got the shot!

11 Copyright 2007 www.LemmonTree.com 888.436.6243 Action shots…

12 Copyright 2007 www.LemmonTree.com 888.436.6243 And more make-up…

13 Copyright 2007 www.LemmonTree.com 888.436.6243 Scene 3: Young Couple Financing a Vehicle Loan

14 Copyright 2007 www.LemmonTree.com 888.436.6243 Member service pictured perfectly!

15 Copyright 2007 www.LemmonTree.com 888.436.6243 Setting up for the perfect angle

16 Copyright 2007 www.LemmonTree.com 888.436.6243 Scene 4: Added Convenience

17 Copyright 2007 www.LemmonTree.com 888.436.6243 Another take….

18 Copyright 2007 www.LemmonTree.com 888.436.6243 And one more…

19 Copyright 2007 www.LemmonTree.com 888.436.6243 Kristin Leszczynski, Sr. Client Service Coordinator, volunteers for extra duty!

20 Copyright 2007 www.LemmonTree.com 888.436.6243 Nicki directs Fort Campbell Federal employee on image to portray

21 Copyright 2007 www.LemmonTree.com 888.436.6243 Scene 5: Member Service over the phone

22 Copyright 2007 www.LemmonTree.com 888.436.6243 And we’re rolling….

23 Copyright 2007 www.LemmonTree.com 888.436.6243 More preparation and angles to consider for next scene:

24 Copyright 2007 www.LemmonTree.com 888.436.6243 The Wal-Mart “in-store” scene set-up…

25 Copyright 2007 www.LemmonTree.com 888.436.6243 Scene 7: In-store services Nicki watches the re-play

26 Copyright 2007 www.LemmonTree.com 888.436.6243 Branch Manager spot

27 Copyright 2007 www.LemmonTree.com 888.436.6243 Member service line shot

28 Copyright 2007 www.LemmonTree.com 888.436.6243 Making sure the sign gets in the picture…

29 Copyright 2007 www.LemmonTree.com 888.436.6243 Set-up for the Scene 8: Member using online banking

30 Copyright 2007 www.LemmonTree.com 888.436.6243 Live video

31 Copyright 2007 www.LemmonTree.com 888.436.6243 Wow, he’s done this before!

32 Copyright 2007 www.LemmonTree.com 888.436.6243 Another view of a member accessing their account online

33 Copyright 2007 www.LemmonTree.com 888.436.6243 A breakroom becomes a stage

34 Copyright 2007 www.LemmonTree.com 888.436.6243 It’s a wrap! Fort Campbell Federal’s Susan Dickinson, Membership Development Director, and Nicolette Lemmon, President, LemmonTree

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