1. EMR 6500: Survey Research Dr. Chris L. S. Coryn Lyssa N. Wilson Spring 2015

2. Agenda Course overview Introductions Course pretest examination – Answers, discussion, and questions

3. Course Website http://www.wmich.edu/evalphd/cour ses/emr-6500-survey-research/

4. Learning Objectives 1.How to design surveys 2.How to develop and ask survey questions 3.How to sample in surveys 4.How to assess survey reliability and validity 5.How to conduct self-administered internet and mail surveys 6.How to analyze survey data 7.How to report on surveys

5. Course Components Attendance and class participation (10%) Examination #1 (10%) Examination #2 (15%) Homework (30%) Survey research project (35%) Note: NO late homework or project submissions will be accepted

6. “Free Pass” Each student has one “free pass” Lowest homework score will be dropped from final grade Does not apply to project assignments or examinations

7. Survey Research Project 1.Survey research project prospectus (10% of the project grade) 2.Item development (10% of the project grade) 3.Survey administration and sampling plan (10% of the project grade) 4.Presentation of survey project (5% of the project grade)

8. Grading 100% – 95% = A 94% – 90% = BA 89% – 85% = B 84% – 80% = CB 79% – 75% = C < 75% = F

9. Required Textbooks Dillman, D. A., Smyth, J. D., & Christian, L. M. (2009). Internet, mail, and mixed-mode surveys: The tailored design method (3rd ed.). Hoboken, NJ: Wiley. Scheaffer, R. L., Mendenhall III, W., Ott, R. L., & Gerow, K. G. (2012). Elementary survey sampling (7th ed.). Belmont, CA: Thompson.

10. Introductions Who are we?

11. Introductions Who are you? Why are you taking this class? What prior experiences do you have with surveys?