1. 3 Business Models Thought Leaders Use for Online Training Nemo Chu nemo@bloomfire.com @bloomfire

3. By the end of this webinar… You will know the ins and outs of 3 business models: 1.Virtual Events 2.Online Learning Center 3.Online Community

4. Virtual Events

5. 5 Hour Webinar $599.99

7. Grandma's Secret 3-Step Recipe for Paid Webinars 3-5 hours to prepare, serves 99

8. Grandma's Secret 3-Step Recipe for Paid Webinars 3-5 hours to prepare, serves 99 Ingredients GoToWebinar ($99/mo) EventBrite (% cut) Camtasia ($99) Constant Contact ($15/mo) Box.net ($15/mo) Total $99 up front $129/mo + % cut

9. Grandma's Secret 3-Step Recipe for Paid Webinars 3-5 hours to prepare, serves 99 Ingredients GoToWebinar ($99/mo) EventBrite (% cut) Camtasia ($99) Constant Contact ($15/mo) Box.net ($15/mo) Total $99 up front $129/mo + % cut Step 1 Buy Camtasia and sign up for all the services

10. Grandma's Secret 3-Step Recipe for Paid Webinars 3-5 hours to prepare, serves 99 Ingredients GoToWebinar ($99/mo) EventBrite (% cut) Camtasia ($99) Constant Contact ($15/mo) Box.net ($15/mo) Total $99 up front $129/mo + % cut Step 2 Create a test webinar with GoToWebinar (record it with Camtasia). Create a test event with EventBrite. Link to GoToWebinar sign-up Upload your Camtasia recording to Box.net Embed link to recording in a Constant Contact email

11. Grandma's Secret 3-Step Recipe for Paid Webinars 3-5 hours to prepare, serves 99 Ingredients GoToWebinar ($99/mo) EventBrite (% cut) Camtasia ($99) Constant Contact ($15/mo) Box.net ($15/mo) Total $99 up front $129/mo + % cut Step 3 Pretend to be a buyer and walk through the registration process with another email address that you have. Tweak. Then launch.

12. Online Learning Center

13. $25/mo $37.50/mo 100,000s of new subscribers every year

14. Grandma's Secret 1-Step Recipe for a Lynda.com Clone 100+ hours to prepare, serves unlimited

15. Grandma's Secret 1-Step Recipe for a Lynda.com Clone 100+ hours to prepare, serves unlimited $1,000s + 100s of hours = Lynda.com

16. Grandma's Secret 1-Step Recipe for a Lynda.com Clone 100+ hours to prepare, serves unlimited Payment gateway Shopping cart Membership management script Password-protection script Subscription management script Content management system Website hosting Camtasia Content delivery network Video player

17. Online Community

18. $15-35/mo 1000+ Members

19. Free 12 Bestselling Marketing Books Speaking Tour

20. Super Content + Super People + Super Frictionless = Value

21. Checklists Formulas Worksheets eBooks Exclusive videos Interviews Special Reports Q&A

22. Super Content + Super People + Super Frictionless = Value Guest experts Industry executives Like-minded professionals Influential Member directory Job Marketplace

23. Super Content + Super People + Super Frictionless = Value Accessible on-the-go Email alerts

24. Recap

25. Virtual Events $99 up front $129/mo + % cut Tech-savvy team Learning Center $1,000s up front $100s/mo in fees Tech-savvy team Community $1,000s up front $10s/mo + % cut Tech-savvy team

26. Virtual Events $99 up front $129/mo + % cut Tech-savvy team Learning Center $1,000s up front $100s/mo in fees Tech-savvy team Community $1,000s up front $10s/mo + % cut Tech-savvy team $99/mo all-inclusive Grandma-friendly Push-button setup

27. http://spinweb.bloomfire.com

28. 3 Business Models Thought Leaders Use for Online Training Nemo Chu nemo@bloomfire.com @bloomfire

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