1. By Megan Witkop & Christy Wright

2.  http://www.businessweek.com/videos/2013- 01-16/what-does-facebook-search- actually-do#r=lr-fs http://www.businessweek.com/videos/2013- 01-16/what-does-facebook-search- actually-do#r=lr-fs

3.  Seek new friends that seek your interest  Recommendations for local restaurants… And love.  Gives you the potential to have a slice of YELP, Groupon, and Living Social.

4.  Overtake Google, Linked In, and Match.com  Increase in ad sales. ◦ The hope is that advertisers seeking better Graph Search results will purchase more ads on the social network in order to get them.  To keep people using Facebook longer.

5.  Help small businesses (13 million).  Have a mobile Graph Search  Trying to get away from Google (right to the answer, not another link)

6.  Help small businesses.  More advertisements for the companies.  Immediate results. Question: Can you think of any other Pros for Graph Search?

7.  Alienating users by having too many ads.  Security  Can not opt out.  Un-liking interests and businesses leads to less exposure.  Increase Stalking  Creepy… Question: Can you think of any other Cons?

8.  Facebook will increase ad sales prices.  More ads on our News Feed. I

9.  Will you continue to use Facebook if Graph Search is successful?  Will you start un liking interests and businesses so people can’t find you?  Do you think Graph Search is a good idea?

10. http://www.businessweek.com/articles/2013-01- 24/facebooks-graph-search-may-be-key-to-more-ad-sales http://www.businessweek.com/videos/2013-01-16/what-does- facebook-search-actually-do#r=lr-fs http://www.forbes.com/sites/anthonykosner/2013/01/21/facebook- graph-search-runs-on-likes-that-advertisers-have-already-paid-for/