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Published byChloe Joseph Modified over 9 years ago
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JUSTIN BANNER CHIEF STRATEGY OFFICER
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PREMIUM COMMODITY BRAND POSITION DIRECT SALES INDUSTRY (1970’s – 90’s)
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CUTTHROAT COMPETITION LOW CHANCE OF SURVIVAL
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1995 UNCONTESTED MARKET SPACE MAKE THE COMPETITION IRRELEVANT
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Simplicity is the ultimate sophistication — Leonardo da Vinci
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Single Products are the ultimate foolishness! — Justin Banner
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SINGLE PRODUCT PREMIUM COMMODITY BROAD BRAND POSITION PRODUCT LINE 2009 DIRECT SALES INDUSTRY
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NARROW PREMIUM COMMODITY BROAD BRAND POSITION 2009 DIRECT SALES INDUSTRY SYNERGISTIC SYSTEMS
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NARROW PREMIUM COMMODITY BROAD BRAND POSITION 2010 DIRECT SALES INDUSTRY SYNERGISTIC SYSTEMS
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UNCONTESTED MARKET SPACE MAKES COMPETITION IRRELEVANT
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Strategic Partnerships
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CAPITALIZES on Nobel Prize science ADVANCES current scientific thought INTRODUCES new technologies OBSELETES existing offerings REDEFINES conventional health strategies ENTERS the biggest category in healthcare
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LIVE 10 YEARS YOUNGER
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CAPITALIZES on Nobel Prize science ADVANCES current scientific thought INTRODUCES new technologies OBSELETES existing offerings REDEFINES conventional health strategies ENTERS the biggest category in healthcare
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The discovery of Nitric Oxide is one of the most important in the history of cardiovascular medicine - President of the American Heart Association Nitric Oxide is the body’s way of protecting against cardiovascular disease - UCLA Department of Molecular and Medical Pharmacology Any risk factor for cardiovascular disease is associated with loss of Nitric Oxide - Mayo Clinic
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NITRIC OXIDE The Miracle Molecule
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