1. NEEDS Why Today's Real Estate Consumer NEEDS Expert Advisor an Expert Advisor

2. Pending Home Sales NAR 8/2012

3. New Home Starts & Sales Fannie Mae 7/2012 in thousands

4. Fannie Mae 7/2012 Existing Home Sales in thousands

6. Reuters 5/31/2012 “Recent conflicting housing data has confused consumers and economists alike…With so much fluctuating data, how can home buyers possibly figure out whether it's the right time to buy or sell? …2012 will be a very confusing year for consumers.”

7. Confusion Leads to Indecision

8. PRICES Going Forward

9. OC Register 6/26/2012 NAR: Home Prices “This time next year, there could be a 10% price appreciation. I would not be surprised to see that.” -NAR Chief Economist Lawrence Yun at the National Association of Real Estate Editors conference in Denver

10. Mish 5/23/2012 Gary Shilling: Home Prices “Excess inventories are the mortal enemy of prices…I’m looking for another 20% decline ” - Gary Schilling, president A. Gary Shilling & Co

11. Creating confidence from fear

12. Does your knowledge inspire confidence and certainty?

13. It's not the number of people you talk to but the depth of the conversations you have.

14. Do you know what is happening? Do you know why it is happening? Do you know how to communicate it? Three Questions

15. “When getting help with money, whether it is insurance, real estate or investments you should always look for someone with the heart of a teacher, not the heart of a salesman.” Dave Ramsey – financial guru

16. Retention After 3 Days Source: Effective Presentation Skills 2011 It’s starting to make sense now.

17. SALES

18. 2007-2010 20062000-2005 The Key: Sell High and Buy Low 2012-2015 2011 Euphoria Optimism Point of maximum risk in investment Point of maximum opportunity Fear Depression

19. Better Off Than 4 Years Ago? * Freddie Mac 30 Year Rate **Principal and Interest Date Median Sales Price* 30 Year Mortgage Interest Rate** P&I Payment August 2008 $210,9006.48$1,330.26 August 2012 $188,1003.59$854.13 Savings$476.13

20. TimeSavings Monthly 476.13 Annually 5713.56 Over 30 Years $171,407 Over the Next 30 Years

21. Home Price Expectation Survey Home Price Expectation Survey 6/27/2012

22. Source201220132014 Home Price Expectation Survey-.41.32.6 Urban Land InstituteFlat2.03.5 Demand Institute Study1.01.752.5 Projected Annual % Change in Home Prices

23. Prices Year-Over-Year (FHFA) 9/2012

24. LISTINGS

25. “There is a clear seasonal pattern. In recent years the seasonal pattern has been exaggerated by the large number of foreclosures - foreclosures tend to be fairly steady all year, but conventional sales are stronger in the spring and early summer, and weaker in the fall and winter. This leads to more downward pressure from foreclosures in the fall and winter.” Future Home Prices Calculated Risk 8/2012 - Calculated Risk

26. Historic Price Fluctuation Calculated Risk 8/2012

27. Judicial and Non-Judicial States

28. Highest Foreclosure Inventory

29. Home Price Expectation Survey Home Price Expectation Survey 6/27/2012

30. The Value of Getting on with Their Life