2. Made by Alina Boyko Foundation Business, group C

3. Content:  Front slide Front slide  Content Content  Key point of each brand Key point of each brand  Date create Date create  Founders in company 1(Mercedes) Founders in company 1(Mercedes)  Founder in company 2(Audi) Founder in company 2(Audi)  Founder in company 3(BMW) Founder in company 3(BMW)  Beginning in company 1(Mercedes) Beginning in company 1(Mercedes)  Beginning in company 2(Audi) Beginning in company 2(Audi)  Beginning in company 3(BMW) Beginning in company 3(BMW)  Prices Prices  References References

4. Key point of each brand:  Mercedes – comfort  BMW – sportiness  Audi – design

5. Date create:

6. Founders: Karl Benz, Gottlieb Daimler, Wilhelm Maybach (November 25, 1844- April 4, 1929) (aged 84) (March 17, 1834- March 6, 1900) (aged 65)  (9 February 1846- 29 December 1929) (aged 83)

7. Founder: August Horch

8. Founder: Karl Friedrich Rapp  ( 24 September 1882- 26 May 1962)  (aged 80)

9. Beginning:  first petrol-powered car  Adolf Hitler  one of the best known  established automotive brands in the world  http://www.youtube.com/watch?v=30a2dpHS_TU http://www.youtube.com/watch?v=30a2dpHS_TU Karl Benz's Daimler- Benz Gottlieb Daimler's

10. Beginning:  1899 - The Horch company is established  the world's first car with front-wheel drive in 1931  http://www.youtube.com/watch?v=gwsBUElmt 9g http://www.youtube.com/watch?v=gwsBUElmt 9g Audi (sports cars) Horch (large and richly decorated cars) Wanderer (middle segment of luxury) DKW (motorcycles) Auto Union AG(1932)

11. Beginning:  «The Ultimate Driving Machine» and «Sheer Driving Pleasure»  Main competitor – Audi http://www.youtube.com/watch ?v=-x36kGh7eUA

12. Prices:  2012 BMW 7 Series  £55,570  2012 Mercedes-Benz GLK-Class  £23,652  2013 Audi Q5  £23,665 average wage- £28,941

13. Thank you for your attention!

14. References:  Slide 3: http://images.google.co.uk/imgres?q=BMW&hl=en&sa=X&biw=1280&bih=841&tbs=islt:70mp,isz:l,imgo:1&tbm=isch&tbnid=ZYmEu2n- 2DNR_M:&imgrefurl=http://bmwbrand.com/general/bmw-results-of-last-year-compared-to- others.html&docid=E9pJk2NsJMsc7M&imgurl=http://bmwbrand.com/wp-content/uploads/2013/02/Image-of-the-BMW-M3-new- car.jpg&w=1500&h=1000&ei=CY0sUZfOJ5C6hAf20YHIBQ&zoom=1&iact=hc&vpx=610&vpy=502&dur=828&hovh=183&hovw=275&tx=135&ty=9 9&sig=111579293576538543091&page=1&tbnh=141&tbnw=189&start=0&ndsp=23&ved=1t:429,r:14,s:0,i:188http://images.google.co.uk/imgres?q=BMW&hl=en&sa=X&biw=1280&bih=841&tbs=islt:70mp,isz:l,imgo:1&tbm=isch&tbnid=ZYmEu2n- 2DNR_M:&imgrefurl=http://bmwbrand.com/general/bmw-results-of-last-year-compared-to- others.html&docid=E9pJk2NsJMsc7M&imgurl=http://bmwbrand.com/wp-content/uploads/2013/02/Image-of-the-BMW-M3-new- car.jpg&w=1500&h=1000&ei=CY0sUZfOJ5C6hAf20YHIBQ&zoom=1&iact=hc&vpx=610&vpy=502&dur=828&hovh=183&hovw=275&tx=135&ty=9 9&sig=111579293576538543091&page=1&tbnh=141&tbnw=189&start=0&ndsp=23&ved=1t:429,r:14,s:0,i:188  http://images.google.co.uk/imgres?q=audi&hl=en&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=FtEnQClLY756ZM:&imgrefurl= http://en.wikipedia.org/wiki/File:Audi_R8_GT_(white).jpg&docid=kEZuDCIsVa2IyM&imgurl=http://upload.wikimedia.org/wikipedia/commons/7/7e/A udi_R8_GT_(white).jpg&w=4256&h=2832&ei=lJAsUab3GMPBhAecvYHAAw&zoom=1&iact=hc&vpx=392&vpy=355&dur=500&hovh=183&hovw=2 75&tx=156&ty=113&sig=111579293576538543091&page=1&tbnh=138&tbnw=202&start=0&ndsp=24&ved=1t:429,r:8,s:0,i:183 http://images.google.co.uk/imgres?q=audi&hl=en&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=FtEnQClLY756ZM:&imgrefurl= http://en.wikipedia.org/wiki/File:Audi_R8_GT_(white).jpg&docid=kEZuDCIsVa2IyM&imgurl=http://upload.wikimedia.org/wikipedia/commons/7/7e/A udi_R8_GT_(white).jpg&w=4256&h=2832&ei=lJAsUab3GMPBhAecvYHAAw&zoom=1&iact=hc&vpx=392&vpy=355&dur=500&hovh=183&hovw=2 75&tx=156&ty=113&sig=111579293576538543091&page=1&tbnh=138&tbnw=202&start=0&ndsp=24&ved=1t:429,r:8,s:0,i:183  http://www.google.co.uk/imgres?q=Mercedes&um=1&hl=en&sa=X&biw=1280&bih=841&tbs=isz:l&tbm=isch&tbnid=qh-RlmHZe6og- M:&imgrefurl=http://www.eqatar.com/product_details/en/1/57/Kingston&docid=BKvl0gKaTcevJM&imgurl=http://www.eqatar.com/uploads/buy_sell/ 20130124060123.jpg&w=1600&h=1060&ei=Dx4vUfTvJomN0wWTx4DYAQ&zoom=1&iact=hc&vpx=958&vpy=203&dur=2891&hovh=183&hovw=2 76&tx=113&ty=72&sig=109534911016876537449&page=1&tbnh=144&tbnw=190&start=0&ndsp=21&ved=1t:429,r:5,s:0,i:162 http://www.google.co.uk/imgres?q=Mercedes&um=1&hl=en&sa=X&biw=1280&bih=841&tbs=isz:l&tbm=isch&tbnid=qh-RlmHZe6og- M:&imgrefurl=http://www.eqatar.com/product_details/en/1/57/Kingston&docid=BKvl0gKaTcevJM&imgurl=http://www.eqatar.com/uploads/buy_sell/ 20130124060123.jpg&w=1600&h=1060&ei=Dx4vUfTvJomN0wWTx4DYAQ&zoom=1&iact=hc&vpx=958&vpy=203&dur=2891&hovh=183&hovw=2 76&tx=113&ty=72&sig=109534911016876537449&page=1&tbnh=144&tbnw=190&start=0&ndsp=21&ved=1t:429,r:5,s:0,i:162  Slide 4:http://www.free-hdwallpapers.com/wallpapers/cars/110509.jpghttp://www.free-hdwallpapers.com/wallpapers/cars/110509.jpg  http://images.google.co.uk/imgres?q=BMW+logo&hl=en&sa=X&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=VmxN3sFTbuq1C M:&imgrefurl=http://www.adeko-conference.kr/Joint_Conference_2011_Kor/supporters.asp&docid=ScVGCUdmf2A2yM&imgurl=http://www.adeko- conference.kr/Joint_Conference_2011/pics/BMW3.jpg&w=3897&h=3897&ei=9Y0sUZvrLtK0hAeam4DgBA&zoom=1&iact=rc&dur=140&sig=11157 9293576538543091&page=1&tbnh=145&tbnw=145&start=0&ndsp=26&ved=1t:429,r:11,s:0,i:179&tx=43&ty=71 http://images.google.co.uk/imgres?q=BMW+logo&hl=en&sa=X&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=VmxN3sFTbuq1C M:&imgrefurl=http://www.adeko-conference.kr/Joint_Conference_2011_Kor/supporters.asp&docid=ScVGCUdmf2A2yM&imgurl=http://www.adeko- conference.kr/Joint_Conference_2011/pics/BMW3.jpg&w=3897&h=3897&ei=9Y0sUZvrLtK0hAeam4DgBA&zoom=1&iact=rc&dur=140&sig=11157 9293576538543091&page=1&tbnh=145&tbnw=145&start=0&ndsp=26&ved=1t:429,r:11,s:0,i:179&tx=43&ty=71  http://images.google.co.uk/imgres?q=Mercedes+logo&hl=en&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=Vsujq_3tQq5LIM:&i mgrefurl=http://www.thirdage.com/news-photo/the-logo-for-mercedes-benz-on-display-at-the- chica/59049&docid=YHKa4aXf_iWgaM&imgurl=http://cast.thirdage.com/files/originals/the-logo-for-mercedes-benz-on-display-at-chicago-auto- show- 49.jpg&w=3000&h=2729&ei=3ZIsUajLDtOxhAe9woCACw&zoom=1&iact=rc&sig=111579293576538543091&page=1&tbnh=138&tbnw=161&start =0&ndsp=24&ved=1t:429,r:0,s:0,i:133&tx=92&ty=59 http://images.google.co.uk/imgres?q=Mercedes+logo&hl=en&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=Vsujq_3tQq5LIM:&i mgrefurl=http://www.thirdage.com/news-photo/the-logo-for-mercedes-benz-on-display-at-the- chica/59049&docid=YHKa4aXf_iWgaM&imgurl=http://cast.thirdage.com/files/originals/the-logo-for-mercedes-benz-on-display-at-chicago-auto- show- 49.jpg&w=3000&h=2729&ei=3ZIsUajLDtOxhAe9woCACw&zoom=1&iact=rc&sig=111579293576538543091&page=1&tbnh=138&tbnw=161&start =0&ndsp=24&ved=1t:429,r:0,s:0,i:133&tx=92&ty=59  http://en.wikipedia.org/wiki/Audi http://en.wikipedia.org/wiki/Audi  http://en.wikipedia.org/wiki/BMW http://en.wikipedia.org/wiki/BMW  http://en.wikipedia.org/wiki/Mercedes-Benz http://en.wikipedia.org/wiki/Mercedes-Benz  Slide 5:http://www.mad4wheels.com/models/2012_Mercedes-Benz_SL_(_R231_)_63_AMG/detail_image.asp?id_pic=336383http://www.mad4wheels.com/models/2012_Mercedes-Benz_SL_(_R231_)_63_AMG/detail_image.asp?id_pic=336383  http://images.google.co.uk/imgres?q=Mercedes+logo&hl=en&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=Vsujq_3tQq5LIM:&i mgrefurl=http://www.thirdage.com/news-photo/the-logo-for-mercedes-benz-on-display-at-the- chica/59049&docid=YHKa4aXf_iWgaM&imgurl=http://cast.thirdage.com/files/originals/the-logo-for-mercedes-benz-on-display-at-chicago-auto- show- 49.jpg&w=3000&h=2729&ei=3ZIsUajLDtOxhAe9woCACw&zoom=1&iact=rc&sig=111579293576538543091&page=1&tbnh=138&tbnw=161&start =0&ndsp=24&ved=1t:429,r:0,s:0,i:133&tx=92&ty=59 http://images.google.co.uk/imgres?q=Mercedes+logo&hl=en&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=Vsujq_3tQq5LIM:&i mgrefurl=http://www.thirdage.com/news-photo/the-logo-for-mercedes-benz-on-display-at-the- chica/59049&docid=YHKa4aXf_iWgaM&imgurl=http://cast.thirdage.com/files/originals/the-logo-for-mercedes-benz-on-display-at-chicago-auto- show- 49.jpg&w=3000&h=2729&ei=3ZIsUajLDtOxhAe9woCACw&zoom=1&iact=rc&sig=111579293576538543091&page=1&tbnh=138&tbnw=161&start =0&ndsp=24&ved=1t:429,r:0,s:0,i:133&tx=92&ty=59  http://en.wikipedia.org/wiki/Karl_Benz http://en.wikipedia.org/wiki/Karl_Benz  http://en.wikipedia.org/wiki/Gottlieb_Daimler http://en.wikipedia.org/wiki/Gottlieb_Daimler  http://en.wikipedia.org/wiki/Wilhelm_Maybach http://en.wikipedia.org/wiki/Wilhelm_Maybach

15. References:  Slide 6: http://en.wikipedia.org/wiki/August_Horchhttp://en.wikipedia.org/wiki/August_Horch  http://images.google.co.uk/imgres?q=audi+tt&hl=en&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=PTaDVmZ1pFB9RM:&imgrefu rl=http://blog.caranddriver.com/just-57725-will-buy-you-an-insane-360-hp-2012-audi-tt- rs/&docid=DtTWQ8d6VV9LsM&imgurl=http://blog.caranddriver.com/wp-content/uploads/2011/07/Audi-TT- RS.jpg&w=3508&h=2480&ei=OZIsUdXXHcKEhQfQhICoBA&zoom=1&iact=hc&vpx=164&vpy=349&dur=828&hovh=189&hovw=267&tx=159&ty=92 &sig=111579293576538543091&page=1&tbnh=140&tbnw=195&start=0&ndsp=24&ved=1t:429,r:7,s:0,i:167 http://images.google.co.uk/imgres?q=audi+tt&hl=en&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=PTaDVmZ1pFB9RM:&imgrefu rl=http://blog.caranddriver.com/just-57725-will-buy-you-an-insane-360-hp-2012-audi-tt- rs/&docid=DtTWQ8d6VV9LsM&imgurl=http://blog.caranddriver.com/wp-content/uploads/2011/07/Audi-TT- RS.jpg&w=3508&h=2480&ei=OZIsUdXXHcKEhQfQhICoBA&zoom=1&iact=hc&vpx=164&vpy=349&dur=828&hovh=189&hovw=267&tx=159&ty=92 &sig=111579293576538543091&page=1&tbnh=140&tbnw=195&start=0&ndsp=24&ved=1t:429,r:7,s:0,i:167  http://www.free-hdwallpapers.com/wallpapers/cars/110509.jpg http://www.free-hdwallpapers.com/wallpapers/cars/110509.jpg  Slide 7: http://images.google.co.uk/imgres?q=BMW&hl=en&sa=X&biw=1280&bih=841&tbs=islt:70mp,isz:l,imgo:1&tbm=isch&tbnid=9_Ggoz- dBH9tsM:&imgrefurl=http://carscoop.blogspot.com/2012/08/first-official-photo-teaser-of-new- bmw.html&docid=rJBUVhE_AenpEM&imgurl=http://4.bp.blogspot.com/-qIpIIBuZ72U/UCwxFUJ4jQI/AAAAAAAImJw/j1ftD1KscwM/s1600/BMW-Z4- Zagato-Coupe- 34%2525255B4%2525255D.jpg&w=1600&h=1067&ei=CY0sUZfOJ5C6hAf20YHIBQ&zoom=1&iact=rc&dur=266&sig=111579293576538543091&p age=1&tbnh=142&tbnw=203&start=0&ndsp=23&ved=1t:429,r:5,s:0,i:161&tx=64&ty=48http://images.google.co.uk/imgres?q=BMW&hl=en&sa=X&biw=1280&bih=841&tbs=islt:70mp,isz:l,imgo:1&tbm=isch&tbnid=9_Ggoz- dBH9tsM:&imgrefurl=http://carscoop.blogspot.com/2012/08/first-official-photo-teaser-of-new- bmw.html&docid=rJBUVhE_AenpEM&imgurl=http://4.bp.blogspot.com/-qIpIIBuZ72U/UCwxFUJ4jQI/AAAAAAAImJw/j1ftD1KscwM/s1600/BMW-Z4- Zagato-Coupe- 34%2525255B4%2525255D.jpg&w=1600&h=1067&ei=CY0sUZfOJ5C6hAf20YHIBQ&zoom=1&iact=rc&dur=266&sig=111579293576538543091&p age=1&tbnh=142&tbnw=203&start=0&ndsp=23&ved=1t:429,r:5,s:0,i:161&tx=64&ty=48  http://images.google.co.uk/imgres?q=BMW+logo&hl=en&sa=X&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=VmxN3sFTbuq1C M:&imgrefurl=http://www.adeko-conference.kr/Joint_Conference_2011_Kor/supporters.asp&docid=ScVGCUdmf2A2yM&imgurl=http://www.adeko- conference.kr/Joint_Conference_2011/pics/BMW3.jpg&w=3897&h=3897&ei=9Y0sUZvrLtK0hAeam4DgBA&zoom=1&iact=rc&dur=140&sig=111579 293576538543091&page=1&tbnh=145&tbnw=145&start=0&ndsp=26&ved=1t:429,r:11,s:0,i:179&tx=43&ty=71 http://images.google.co.uk/imgres?q=BMW+logo&hl=en&sa=X&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=VmxN3sFTbuq1C M:&imgrefurl=http://www.adeko-conference.kr/Joint_Conference_2011_Kor/supporters.asp&docid=ScVGCUdmf2A2yM&imgurl=http://www.adeko- conference.kr/Joint_Conference_2011/pics/BMW3.jpg&w=3897&h=3897&ei=9Y0sUZvrLtK0hAeam4DgBA&zoom=1&iact=rc&dur=140&sig=111579 293576538543091&page=1&tbnh=145&tbnw=145&start=0&ndsp=26&ved=1t:429,r:11,s:0,i:179&tx=43&ty=71  http://en.wikipedia.org/wiki/Karl_Rapp http://en.wikipedia.org/wiki/Karl_Rapp  Slide 8: http://images.google.co.uk/imgres?q=Mercedes+logo&hl=en&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=Vsujq_3tQq5LIM:&im grefurl=http://www.thirdage.com/news-photo/the-logo-for-mercedes-benz-on-display-at-the- chica/59049&docid=YHKa4aXf_iWgaM&imgurl=http://cast.thirdage.com/files/originals/the-logo-for-mercedes-benz-on-display-at-chicago-auto- show- 49.jpg&w=3000&h=2729&ei=3ZIsUajLDtOxhAe9woCACw&zoom=1&iact=rc&sig=111579293576538543091&page=1&tbnh=138&tbnw=161&start= 0&ndsp=24&ved=1t:429,r:0,s:0,i:133&tx=92&ty=59 http://images.google.co.uk/imgres?q=Mercedes+logo&hl=en&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=Vsujq_3tQq5LIM:&im grefurl=http://www.thirdage.com/news-photo/the-logo-for-mercedes-benz-on-display-at-the- chica/59049&docid=YHKa4aXf_iWgaM&imgurl=http://cast.thirdage.com/files/originals/the-logo-for-mercedes-benz-on-display-at-chicago-auto- show- 49.jpg&w=3000&h=2729&ei=3ZIsUajLDtOxhAe9woCACw&zoom=1&iact=rc&sig=111579293576538543091&page=1&tbnh=138&tbnw=161&start= 0&ndsp=24&ved=1t:429,r:0,s:0,i:133&tx=92&ty=59  http://www.luuux.com/design/mercedes-benz-logo-evolution http://www.luuux.com/design/mercedes-benz-logo-evolution  http://en.wikipedia.org/wiki/Mercedes-Benz http://en.wikipedia.org/wiki/Mercedes-Benz  Slide 9: http://www.free-hdwallpapers.com/wallpapers/cars/110509.jpghttp://www.free-hdwallpapers.com/wallpapers/cars/110509.jpg  http://www.cartype.com/pics/3210/full/horch_logo_1899.jpg http://www.cartype.com/pics/3210/full/horch_logo_1899.jpg

16. References:  Slide 10:http://images.google.co.uk/imgres?q=BMW+logo&hl=en&sa=X&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=V mxN3sFTbuq1CM:&imgrefurl=http://www.adeko- conference.kr/Joint_Conference_2011_Kor/supporters.asp&docid=ScVGCUdmf2A2yM&imgurl=http://www.adeko- conference.kr/Joint_Conference_2011/pics/BMW3.jpg&w=3897&h=3897&ei=9Y0sUZvrLtK0hAeam4DgBA&zoom=1&iact=rc&dur=14 0&sig=111579293576538543091&page=1&tbnh=145&tbnw=145&start=0&ndsp=26&ved=1t:429,r:11,s:0,i:179&tx=43&ty=71http://images.google.co.uk/imgres?q=BMW+logo&hl=en&sa=X&biw=1280&bih=841&tbs=imgo:1,isz:lt,islt:8mp&tbm=isch&tbnid=V mxN3sFTbuq1CM:&imgrefurl=http://www.adeko- conference.kr/Joint_Conference_2011_Kor/supporters.asp&docid=ScVGCUdmf2A2yM&imgurl=http://www.adeko- conference.kr/Joint_Conference_2011/pics/BMW3.jpg&w=3897&h=3897&ei=9Y0sUZvrLtK0hAeam4DgBA&zoom=1&iact=rc&dur=14 0&sig=111579293576538543091&page=1&tbnh=145&tbnw=145&start=0&ndsp=26&ved=1t:429,r:11,s:0,i:179&tx=43&ty=71  http://en.wikipedia.org/wiki/BMW http://en.wikipedia.org/wiki/BMW  http://www.aftermarketleads.com/wp-content/uploads/2011/06/4e8ae4daW-315-DIXI.jpeg http://www.aftermarketleads.com/wp-content/uploads/2011/06/4e8ae4daW-315-DIXI.jpeg  Slide 11: http://www.carwallpapers.ru/wp/bmw/7/2012-m-sports-package/BMW-7-series-M-Sports-Package-2012-1920x1080-001.jpghttp://www.carwallpapers.ru/wp/bmw/7/2012-m-sports-package/BMW-7-series-M-Sports-Package-2012-1920x1080-001.jpg  http://autos.yahoo.com/bmw/7-series/2012/750i-sedan/cost.html http://autos.yahoo.com/bmw/7-series/2012/750i-sedan/cost.html  http://autos.yahoo.com/audi/q5/2013/2-0t-premium-quattro-tiptronic/cost.html http://autos.yahoo.com/audi/q5/2013/2-0t-premium-quattro-tiptronic/cost.html  http://www.netcarshow.com/audi/2013-q5/800x600/wallpaper_06.htm http://www.netcarshow.com/audi/2013-q5/800x600/wallpaper_06.htm  http://mercedesbenzblogphotodb.files.wordpress.com/2012/03/the-brand-new-mercedes-benz-glk-class-2012-official.jpg http://mercedesbenzblogphotodb.files.wordpress.com/2012/03/the-brand-new-mercedes-benz-glk-class-2012-official.jpg