1. Factors Influencing Food Choices Sue Way Fall 2008

2. Why Are You Eating That?

3. Factors Influencing Food Choices Physical Psychological Social Cultural Resources

4. Physical Factors: Health Essential to life Nutrients are needed for body to function properly To control diseases such as diabetes

5. Physical Factors: Health Nutrition: Study of nutrients and the body uses them Nutrition: How food choices affect health Benefits of good nutrition: Look your best, grow properly, and you have energy

6. Physical: Taste You enjoy the taste of food Source of pleasure

7. Physical: Age Needs are different throughout the life cycle

8. Physical: Appetite VS Hunger Appetite: A natural and healthy desire for food “Want It” Hunger: Body needs food “Need It”

9. Psychological: Emotional Eating Stressed, troubled, bored, or unhappy

10. Psychological: Means of Rewards Food for good grades Food for good behavior

11. Psychological: Food Associations Past Experiences Reminds you of when you were a child Attach importance to an occasion or a loved one

12. Social: Family A time for families to prepare and share meals and time together

13. Social: Peer Pressure Your friends influence your choices

14. Social: Special Occasions Holidays, weddings, birthday parties

15. Social: Food Fads What’s new and trendy?

16. Social: Food Fads What’s old?

17. Social: Lifestyle Your way of life Activities

18. Social: Advertising Advertisers want to convince you to buy their product

19. Social: Advertising Limited information Positive images Celebrity endorsement Scare tactics Studies Infomercials False claims

20. Cultural: National Origin Geography Staple Foods Economics Foreign Contacts

21. Cultural: Religion Hindus do not eat beef Jews keep Kosher Catholics refrain from meat on certain days Muslims don’t eat nor drink during daylight hours

22. Cultural: Traditions Food customs are handed down

23. Cultural: Ethnic Customs USA is a blend of many ethnic groups Pretzels and doughnuts from Holland Pizza from Italy Tacos from Mexico Egg rolls from Asia

24. Resources Objects and qualities that can help reach goals

25. Resources: Food Supply What foods are available We may eat more seafood

26. Resources: Time Time to prepare meals Time to shop Time to eat

27. Resources: Energy Electricity or gas Personal energy

28. Resources: Knowledge Knowing how to shop and prepare meals

29. Resources: Skills The ability to do something well

30. Resources: Money The amount of money you have influences the food you can buy