1. Web Science

2. Project group description 4 Southampton WebSci PhD students (Sociologist, Management scientist, Psychologist and Statistician 4 Tsinghua PhD students (all Computer scientists) 1 KAIST PhD student (Computer scientist)

3. Project aim Problem: What are people online talking about regarding the IPhone 5S and it’s product specifications and how does this change up until the release date.

4. Methodological differences Issues with inferring interest from frequency of Twitter mentions Differing visions of what the goal is i.e. value to a company vs. social insight Planning stage became longer than anticipated

5. Skill Sets Project had to continually change in order to utilise the skills of each individual Required skill sets changed throughout the project Non CS students familiarity with CS helped a lot To manage this effectively you need to have good knowledge of group members’ skill sets Skillset database is possible solution for future projects

6. Conclusion Project was eventually successful but could have been made more efficient by: 1.Allowing for longer planning stage 2.Forming a skillset database from the outset 3.Helpful for social scientists in group to have some tech knowledge