1. HOUSTON E-RETAILERS PRESENTED BY: BALA ANUDEEP GUDURI (LEAD) KAVYA HEGDE DIVYA GANGWANI SUHAS MALAVALLI

2. BACKGROUND HOUSTON E-RETAILERS, INC is a startup E-Retail store based in Houston, Texas and carries various products from different famous franchisees for a number of internationally recognized brands like Dr. Pepper under Beverages, Proctor and Gamble for Toys and Cosmetics and many more. The company is mainly an E-Retail business which is looking on to expand its customer base and also grow their business and compete amongst their competitors in the E-Retail market.

3. BUSINESS NEED To build a long-term relationship with the customer. To run a profitable operation which typically means increasing revenue while limiting the expense. To analyze the transactional data and finally drive the company towards the success by making effective strategic decisions. Use effective tools or techniques which help in analyzing the data and produce reports to know the trending for past and the upcoming years.

4. PROBLEMS As the business is all new, the data is not consolidated and is not suitable for analysis. There was no standard tool to generate any automated reports that would facilitate executives to make strategic decisions. Report distribution had to be done all manually which was very cumbersome and time consuming.

5. REQUIREMENTS The main requirement being to know the past and future trends with regards to customer purchase, the product sales and many more. To know more about the sale of a particular product under a particular category at a given time that would facilitate in increasing the revenue for the future years. Finally, an important requirement being to provide the right product to the customer when they want.

6. WHY DATA WAREHOUSING? A data warehouse also known as enterprise data warehouse and is a system used for reporting and data analysis. They also store historic data that helps in creating the trending based reports. Data warehouse is a technique that is available to solve the previously mentioned problems and benefit our company and drive towards success. Hence the best solution that helps executives to make strategic decisions.

7. FACT AND DIMENSIONAL TABLES STAR SCHEMA Customer Vendor Product Date Fact_Sales ProductCategory

8. REPORTS Following reports have been planned on to be generated using the cube:  Sales Report  Gender and Age Based Sales Report  Product Sales Report

9. SAMPLE REPORTS Customer Trending

10. SAMPLE REPORTS Product Sales Analysis

11. THANK YOU COMMENTS OR QUERIES?