1. Delta Communications Supporting The Hills Community Support Group

2. Meeting with HCSG Public Relations/ Promotional Meeting We met; Dianna Richards – Assistant to CEO Sam Lee Roberts – Project development Co-ordinator Jane

3. Presentation 2Presentation 3 upcoming events SWOT analysis Basic informal meeting with Lee Roberts gaining awareness formal meeting with PR committee Updates Our display stand

4. Updates Analysis of all communications vehicles - Brochures (colour scheme, grammar, style, consistency) -Corporate newsletter vs. in-house newsletter -Website (donations, updated information, optimizing space) -Logo ( good feedback from HCSG)

5. Display Stand Message We want our potential clients to walk away with an understanding of What the HCSG is What they do How they can help What you can gain

6. How we will measure success Number of people who approach stand Sign ups on HCSG mailing list Following up on potential interest of HCSG Group discussion on effectiveness of display How many brochures or promotional material was taken. Length of conversations with potential interest.

7. Evaluation Evaluation will be conducted before, after and during the running of the display Feedback from the target market e.g. small questionnaires

8. Promotional Strategy Make sure service range is identified Target audience is identified Demographics is described in terms of individual segments Promotional strategies are developed in collaboration with relevant individuals or groups. Present information to people in the way that they seek it or expect to find it

9. Display