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ANTI- DRUG AD LHS Health Erickson
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USING INFORMATION FROM THIS UNIT STUDENTS WILL DEVELOP THEIR OWN ANTI-DRUG AD FOR THEIR MAGAZINE Warm up What are some of your favorite ads? What makes them your favorite? Activity Pick a drug that you will campaign against for your advertisement and develop an ad that will convince readers of the health hazards of using the drug.
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KEYS FOR PRINTED ADS KISS- Keep it simple sweetie! Humor sells Big and bold Make a claim Informative (why would a reader need this product or information)
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WHAT MAKES THE FOLLOWING ADS POWERFUL?
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FOR YOUR AD TO BE STRONG, YOU NEED TO HAVE THE FOLLOWING Caption or headline Stopping power Photo What are the facts about your drug? What are 5 effects the drug has on the body? What are the body systems (not organs that will be affected by the drug) Site your sources: website, organ lady, Kelly, Alanis, journal notes.
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Source: http://www.mydr.com.au/addictions/ecstasy-effects-on-the-body
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