1. ELEONORA COSTANTINI CLICK HERE TO START

2. WHAT IS ARIBNB WHY IS AIRBNB SUCCESSFUL? AWARDSSTATISTICS SUPER HOST SOCIAL NETWORKS HOW AIRBNB STARTED?

3. WHAT IS AIRBNB? Airbnb is a website for people to list, find, and rent lodging. It has over 1,500,000 listings in 34,000 cities and 190 countries.Founded in August 2008 and headquartered in San Francisco, California, the company is privately owned and operated by Airbnb, Inc. Put simply Airbnb is a room letting website. It works like any holiday booking site: prospective travellers go online, select the dates they wish to travel and pick from a list of options. But there’s one major difference – the properties on offer are not professionally run hotels or apartments, they tend to be the flats and houses of ordinary people looking to make some extra money. Wannabe hosts can register on the site for free, set a price per night for their accommodation and upload pictures of what’s on offer. They can even set house rules. Some ask those booking to send a request so that they can find out more about who they could be letting their home to, while others accept instant booking. Both guests and hosts write reviews about each other, which are often displayed on the property's listing page. Typically a stay in an Airbnb property is thought to be cheaper than one in a traditional hotel.

4. AWARDS 2007 Idea Creation 2008 In order to raise enough seed money to sustain their business, Airbnb sells cereal boxes for Barack Obama and John McCain. They sell 800 boxes at $40 each, netting $30,000 in funding. 2009 Airbnb is accepted into Y Combinator's Winter 2009 batch receives $20,000 in funding. 2010 Airbnb raises $ 7,2 million in venture funding 2010-14 Airbnb begins operations in many cities around and buys clones of its service around the world.Airbnb is valued $3billion 2014 Airbnb won “ The Company of the Year” 2015 In June after a $1 billion funding round from notable capital firms, Airbnb is valued $24 billion, according to The Wall Street Journal

5. SUPERHOST The Superhost program celebrates hosts who have reached a set of qualifications that reflect their commitment, responsiveness to travelers, hosting experience, and the quality of their listings. Superhosts are all over the world, and each has their own hospitality style.Superhost qualifications So you can identify these extraordinary hosts more easily, a badge will automatically appear on their listing and profile once they reach the Superhost qualifications. We check Superhosts’ activity four times a year, to ensure that the program highlights the people who are most dedicated to providing outstanding hospitality.

6. Airbnb Employee GrowthBooking Rates Growth More details

7. 440150500 Airbnb Employee Growth 2012201320142015

8. 2MM6MM12MM42MM Booking Rates Growth 2012201320142015

9. WHY IS AIRBNB SUCCESSFUL? Trust: A (the?) largest barrier to renting temporary housing on Craigslist is trust - can I sleep comfortably at night knowing the home owner still has access to the room? Seller side - can I trust all of my possessions to someone I've emailed w/ twice? Airbnb tied the exchange to your real identity (Facebook Connect), with reviews and minimal online interviews ("Why are you visiting?") to create trust (and repercussions if trust is broken) amongst buyers and sellers, adding liquidity on both sides. Ease of use: Airbnb built an exceptionally user-friendly site that took the pain out of discovering and booking accommodations (I find Airbnb easier than most hotel searches). No shady exchange of cash or hours spent surfing inconsistent listings on Craigslist - everything was listed in a uniform way, search/comparison is intuitive/simple, and payment is handled online. Brand: Airbnb did an excellent job curating listings on the homepage so the site became more than "renting a spare room" and instead was about discovering cool/quirky/creative properties. Surfing Airbnb became a leisure activity for some, but more importantly these premier listings made it socially acceptable to tell everyone you were staying at an Airbnb place, and thus increased word-of-mouth (many friends of mine prefer Airbnb when traveling for work b/c they can find amazing properties if given hotel-sized budgets). Price: Likely none of the above would have mattered if Airbnb rentals weren't generally 30-80% lower than available hotels. They could have built an interesting business renting niche properties like treehouses, but it wouldn't be the darling of Silicon Valley had the listings not made financial sense for most users

11. AIRBNB ON SOCIAL NETWORKS “Our community is core to our business. From the moment that people land or start their trip, they’re going to be Tweeting and facebooking, they’re basically opening up a conversation and we want to be part of it.” Venetia Pristavec, Creative Lead, Airbnbusers Twitter Facebook More details