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Published byJennifer Perry Modified over 8 years ago
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4oD Quarterly Update Q1 2014
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Source: TGI 2014 Q2 (Jan 13 – Dec 12), reach = current use Monthly Reach (%) 4oD is the no.1 commercial VOD platform Q1 2014
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…and no.1 for young upmarket audiences Monthly Reach (%) Q1 2014 Source: TGI 2014 Q2 (Jan 13 – Dec 13), reach = current use
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4oD the only VOD service to over index for light TV viewers ITV Player Demand 5 4oD Sky Go 104 96 91 84 All Adults = 100 Q1 2014 Source: TGI 2014 Q2 (Jan 13 – Dec 13)
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Based on Adults 16+ 4oD profile – young and upmarket Q1 2014 Source: TGI 2014 Q2 (Jan 13 – Dec 13)
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The 4oD audience is commercially receptive Q1 2014 100 = All Adults Source: TGI 2014 Q2 (Jan 13 – Dec 13)
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